SOURCE: Zagada Markets

August 18, 2009 17:40 ET

The Conference Board Reveals Critical C-Level Global Sourcing Strategic Drivers From Latest Study in Zagada Markets Podcast Interview

Ton Heijmen, Senior Advisor, Outsourcing/Offshoring at The Conference Board Speaks With Philip Peters, Zagada's CEO on Study's Finding and Key Global Sourcing Trends

MIAMI, FL and CORAL GABLES, FL--(Marketwire - August 18, 2009) - Zagada Markets, Inc. announces the launch of the first in its new high-level podcast interview series in a one-hour interview with Ton Heijmen, Senior Advisor, outsourcing/offshoring at The Conference Board. The interview is conducted by Philip Peters, Zagada's CEO. The podcast is now available at the company's blog.

The interview covers the core finding from the 4th Annual Report: "Offshoring Reaches the C-Suite," published by The Conference Board in collaboration with Duke Offshoring Research Network (ORN), and analyzing the corporate buy-side trend in sourcing strategy and execution. In addition to discussions specific to the study, Ton shares his insights with Philip on a wide range of issues connected to the origins, growth, maturation and future trends on the sourcing phenomena.

Sighting two key finding from the report Ton highlights the fact that the number of U.S. companies with an offshoring strategy in place has accelerated from 22% in 2007 to over 50% in 2008, and small to medium size enterprises (SME) are trending positively toward adopting global sourcing offshore due to increasing costs, competition and talent access. Listeners will find the podcast engaging and informative and are invited to take a listen.

The following links associated with the podcast are below:

Download the podcast at the blog:

Purchase the report at the The Conference Board's website at:

Purchase the report at Duke's ORN's website at:

Review Tom Heijman's biography:

Review Philip Peters' biography:

Listeners are encouraged to send their feedback and make comments on the blog.

About Zagada Markets

Zagada is a business development analytics firm. The company provides research, indexes, rating and tailor-made advisory services on countries, cities and service suppliers to corporations. The company principally serves the corporate buy-side and is totally focused on delivering sourcing analytics on the service globalization sector. The company is the developer and publisher with its Swedish based partner -- Waagstein Research of the Zagada Waagstein Global Outsourcing 100 Index -- Zagada publishes the leading sourcing blog.

About The Conference Board

The Conference Board is a global, independent business-membership and research association working in the public interest. Our mission is unique: To provide the world's leading organizations with the practical knowledge they need to improve their performance AND better serve society. The Conference Board is a non-advocacy, not-for-profit entity holding 501 (c) (3) tax-exempt status in the United States.

About the Duke University Offshoring Research Network

The Global Offshoring Research Network (ORN), established at Duke University's Fuqua School of Business in 2004, is a network of research partner universities, scholars, and practitioners that tracks the globalization of services over time.

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