SOURCE: Connotate


June 19, 2012 09:00 ET

Connotate and Digital Reasoning Partner to Mine Intelligence From Social Media

Combining Large-Scale Data Monitoring and Extraction With Unstructured Data Analytics Provides Accelerated Time to Actionable Intelligence

NEW BRUNSWICK, NJ--(Marketwire - Jun 19, 2012) - Connotate, Inc., the leading provider of solutions that help organizations monitor and collect data and content from the Web, today announced that it has partnered with Digital Reasoning™, the leader in unstructured data analytics at scale, to provide government agencies with a simple solution to create actionable intelligence from fact-based analysis of social media's Big Data.

"The problem is not whether we can glean insights from vast quantities of data but how we get to them quickly. That's where Connotate comes in," said Digital Reasoning CEO Tim Estes. "The Connotate solution delivers large volumes of the right data, in a structured format from any Web source to the Synthesys analytics tool, allowing us to see more -- enabling a streamlined process of 'read, resolve and reason' that allows organizations to quickly make smart strategic decisions."

The relentless onslaught of new information generated by the Internet is the primary obstacle in the journey to Big Data success. The fact that social media is human data -- data created by humans -- makes it non-specific in nature, complicated and messy. Connotate and Digital Reasoning's partnership helps companies alleviate these pain points. Connotate's ability to monitor dynamic social media sources, automatically reformat large-scale data into simple formats and deliver them to Digital Reasoning's machine-learning text analytics solution helps government agencies and businesses achieve a deeper understanding of how they are perceived and connected to the world around them. Rather than analyzing all of the world's data, this partnership instead focuses on leveraging only relevant, timely information so that government agencies can accurately link people and organizations to a myriad of related data points, including time and location. This capability is crucial to government agencies as well as enterprises conducting competitive intelligence or internal audits.

"This is a ground-breaking partnership that addresses all three primary Big Data challenges: velocity, variety and volume," said Connotate CEO Keith Cooper. "Connotate and Digital Reasoning's partnership moves Big Data beyond a mere buzzword as we get to see the value the combined technologies enable. Real-time insights are a 'must-have' in the modern intelligence, strategic and competitive landscape and we are at the forefront of delivering them."

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About Digital Reasoning
Digital Reasoning ( has developed Synthesys to automate understanding for Big Data. Synthesys is the first software platform that automatically makes sense of big data. Automated understanding analyzes unstructured and structured data to reveal the hidden and potentially valuable relationships between people, place and time. More than a dozen government agencies use Digital Reasoning's flagship product, Synthesys, to uncover security threats and accelerate the time to actionable intelligence. The company is headquartered in Franklin, Tennessee, with a satellite office in Washington, DC which serves its growing government client base.

About Connotate
For organizations in which content and data are vital to success, Connotate is the Web collection company that puts the power of Web data monitoring and collection into the hands of the business user. Through an easy-to-use 'point and click' interface and patented algorithms, Connotate delivers the scalability, reliability and resiliency necessary to drive strategic value from dynamic, Web sources. With benefits ranging from increased productivity, competitive advantages and dramatic operational cost savings, Connotate's growing customer list includes global businesses such as McGraw-Hill, Associated Press and Thomson Reuters. Connotate has been named a KMWorld "Trend-Setting Product" for the past six years. For more information, please visit

Digital Reasoning™ and Synthesys® are trademarks of Digital Reasoning Systems, Inc.

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