SOURCE: Getaround, Inc.

Getaround, Inc.

January 06, 2011 15:21 ET

Consumers at CES Share a Tesla Roadster Through Getaround

Peer-to-Peer Marketplace for Car Sharing Arrives at CES 2011

LAS VEGAS, NV--(Marketwire - January 6, 2011) - Getaround, Inc., a peer-to-peer car rental marketplace that dramatically reduces the cost of driving via instant rentals from your iPhone, will be exhibiting in partnership with General Electric. On display is the world's first Tesla Roaster that can be rented instantly from a smartphone.

Equipped with the Getaround™ Carkit, a proprietary in-vehicle hardware unit, the Tesla can be unlocked and disarmed using an iPhone, enabling instant car rentals. "This is a key enabler making it easy for people everywhere to share cars," says Elliot Kroo, Co-Founder and Director of Engineering. "The physical car key makes sharing difficult so digitizing the car key is essential."

The Tesla is but one of numerous cars available for rent on Getaround's website: Using advanced smartphone technology, Getaround enables car owners to offset the cost of vehicle ownership by sharing their car. People without cars are provided easy, affordable access to vehicles everywhere. This all occurs without requiring the owner needing to be physically present in order for the transaction to occur.

"Since the invention of the automobile, we've been conditioned to think that only one person should own and use each car," says Kroo. "Getaround is changing that paradigm by enabling people to access a vehicle instead of having to possess one."

Getaround's award-winning car-controlling mobile application and business idea were born out of Singularity University's Graduate Studies Program. Visit Getaround at The CES Central Plaza, Booth 17 for a chance to win an instant two-hour Tesla Roadster rental, and drive out of CES in style!

About Getaround 
Getaround, Inc. is a peer-to-peer car rental marketplace that enables people to share cars. Getaround enables car owners to easily rent out their cars to trusted friends, co-workers, and neighbors. Getaround facilitates all aspects of the transaction and provides full primary insurance for the duration of the rental. The company is headquartered in San Francisco, CA and the Getaround service is currently available in San Francisco and San Diego, California. For further details, visit

Contact Information

  • Media Contact:
    Jessica Scorpio
    Email Contact
    Booth # is CP17