SOURCE: Corra

Corra

September 30, 2013 08:55 ET

Corra Announces Partnership With Customer-Centric Marketing Provider MyBuys

Collaboration Offers Clients Increased Resources and Multifaceted Expertise

NEW YORK, NY--(Marketwired - Sep 30, 2013) - Corra, a New York and Los Angeles based ecommere agency and systems integrator, today announced a partnership with MyBuys, the top provider of customer-centric marketing solutions for retailers, ecommerce sites, brands and agencies. The relationship serves to enhance each firm's existing offerings and will provide ecommerce clients with a full range of design, development and marketing resources.

"As our client base expands to include more and more iconic brands, we feel a partnership between Corra and MyBuys is a great way to ensure those clients' needs are met across the board," said Michael Harvey, COO of Corra. "The personalized marketing knowledge and resources that the MyBuys team brings to the table is an invaluable addition to Corra's already extensive suite of ecommerce implementation and strategy offerings and we look forward to the next phase of our partnership."

The premium brands and retailers that comprise both companies' customers will be well served by the partnership and have been enthusiastic about the move. "Corra built IMA a powerhouse website that basically doubled the value of our online business and kept the site running even when thousands of viewers flocked the site during our National Geographic Channel mini-series," said Alex Cranmer, VP of International Military Antiques and client of both Corra and MyBuys. "Knowing what our website is capable of, we're excited to start working with MyBuys on dynamic marketing strategy. I'm confident that with support from Corra and insight from MyBuys, IMA will continue to surpass its online goals."

As Corra works with clients to optimize all aspects of their ecommerce presence and capabilities, MyBuys will be charged with coordinating a highly personalized approach to display marketing in both digital and traditional channels.

"As the leader in Customer-Centric Marketing, MyBuys looks for innovative first-in-class partners to help us enhance and extend our offerings, and to help grow our market position," said Chip Overstreet, Senior Vice President of Business and Corporate Development for MyBuys, Inc. "Retailers that partner with Corra will benefit from their depth of knowledge around the MyBuys solutions, coupled with their industry best practices in helping retailers maximize revenue growth through the ecommerce channel. We're excited to be a part of Corra's retail ecommerce footprint and best practice methodologies."

As an additional facet of the collaboration, Corra will join MyBuys at Booth #800 at the Shop.org Annual Summit, taking place at Chicago's Lakeside Center from September 30 through October 2, 2013.

About Corra
Corra is a New York and Los Angeles based ecommerce agency that is dedicated to helping great brand and retailers grow and improve their online business. From responsive design to systems integration, Corra is extraordinarily savvy in web design, ecommerce development, strategic consulting, and support on the Magento and hybris platforms. For more information, visit www.corra.com

About MyBuys
MyBuys is the leading customer-centric marketing provider for retailers, consumer brands and agencies. By leveraging the power of big data, MyBuys provides superior 1:1 personalization across all channels and devices. With more than 250 million consumer profiles for over 400 clients, MyBuys delivers unmatched return on investment. Visit www.mybuys.com for more information.

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