Cogeco Câble inc.
TSX : CCA

September 04, 2007 17:02 ET

CORRECTION FROM SOURCE: Cogeco Cable Adds a New Premium Service to its Digital Line-Up in Ontario

MONTREAL, QUEBEC--(Marketwire - Sept. 4, 2007) - The following corrects and replaces the release sent earlier today at 3:57 PM.

Cogeco Cable (TSX:CCA) announced today the launch of a new premium digital service. The Setanta International Sports Pak offers access to live and delayed top flight European soccer, international rugby, and other global sports. The programming is now available to the majority of Cogeco Cable Digital Cable customers in the areas served in Ontario.

"We are delighted that Cogeco customers will be able to enjoy the most popular world class soccer with Barclays Premier English League-as well as this year's largest sporting event, Rugby World Cup 2007. Cogeco Cable is committed to delivering to its customers the best TV experience possible. By adding the Setanta International Sports Pak to our digital television line-up, we are giving our customers the choice to watch even more of what they want. As we continue to invest in our state-of-the-art cable network, we will continue to launch new digital channels and services as they become available," declared Mr. Ron Perrotta, Vice President, Marketing of Cogeco Cable.

Setanta International Sports Pak (available on channel 421) will be available for free to the majority of Cogeco Digital Cable subscribers in Ontario until September 7, 2007. Customers will then be able to subscribe to this premium digital service at the regular monthly rate of $14.99.

"Our Digital Cable service has been gaining popularity with more than 43,000 new subscribers in the three first quarters of fiscal 2007, which confirms that customers appreciate the variety, quality and control that Cogeco Cable's Digital Television service provides them," Mr. Perrotta concluded.

ABOUT COGECO CABLE

Cogeco Cable (www.cogeco.ca), a telecommunications company offering a diverse range of services to its customers in Canada and in Portugal, is the second largest cable operator in Ontario, Quebec and Portugal, in terms of the number of basic cable service customers served. The Corporation invests in state-of-the-art broadband network facilities, delivers a wide range of services over these facilities with great speed and reliability at attractive prices, and strives to provide both superior customer care and growing profitability to satisfy its customers' varied electronic communication needs. Through its two-way broadband cable networks, Cogeco Cable provides its residential and commercial customers with analogue and digital video and audio services, high speed Internet access as well as telephony services. The Corporation provides about 1,749,000 revenue-generating units (RGUs) to approximately 1,470,000 homes passed in its Canadian service territory and about 688,000 RGUs to approximately 849,000 homes passed in its Portuguese service territory. Cogeco Cable's subordinate voting shares are listed on the Toronto Stock Exchange (CCA).

Contact Information

  • Cogeco Cable
    Marie Carrier
    Director, Corporate Communications
    514-874-2600