Kraft Canada Inc.

Kraft Canada Inc.

March 23, 2007 11:26 ET

CORRECTION FROM SOURCE: W Network and Kraft Serve-Up what's cooking Television

Host Martin Champoux dishes out four delicious episodes

TORONTO, ONTARIO--(CCNMatthews - March 23, 2007) - In the release issued at 11:01 am ET this morning, there was a minor error in the time noted for the "ANYTIME EGGS" episode on the W Network. The correct time should be April 10, 4:30 pm, and not April 10, 4:30 am. The correct and revised release follows:

Kraft is sponsoring four episodes of the new what's cooking television show, beginning Tuesday, March 27 on W Network. The program, hosted by Martin Champoux, is the English version of Quebec's number one cooking show, qu'est-ce qui mijote, which has provided Quebec families with easy to make, great tasting meal ideas for the past three years.

In each episode Martin will demonstrate three recipes that are simple and easy to make - recipes that minimize the number of ingredients and take little time to prepare. Martin spends his spare time at local shops, markets and restaurants, talking with food producers, grocers, chefs and other foodies so he can adapt what he learns into simple recipes and teach his viewers how to liven up everyday meals and overcome cooking challenges.

"I am very excited to introduce what's cooking to families and food lovers all across Canada and bring great recipes to life on television," says Martin Champoux. "One of the true joys is sharing a good, delicious meal with the people you love, and this program is designed to make sure families have easy meal ideas that everyone will enjoy."

In addition to the charismatic take on cuisine provided by Martin, each show will feature special friends he has invited to drop by, including a nutritionist who will speak about how to get the most benefit from the food they eat, and other guests who will talk about time-saving gadgets to make time in the kitchen well-spent.

Upcoming episodes on W Network

1) March 27, 4:30 p.m. BEST OF CHICKEN: Martin shares new twists on this go-to ingredient and whips up three family favourites that'll add pizzaz to your repertoire.

2) April 3, 4:30 p.m. BETTER FOR YOU FATS: Discover the facts on fats and learn new recipes that use the smart options in delicious ways.

3) April 10, 4:30 p.m. ANYTIME EGGS: Eggs aren't just for breakfast! Martin shares his unique tips for three of the classics: an omelette, a souffle and a frittata. Fantastic ideas anytime.

4) April 17, 4:30 p.m. DESSERT TABLE: Martin reveals secret shortcuts to some of the classics, including luscious cream puffs. Sweet tooths won't want to miss this one!

Initially, the show will run for four weeks. The first episode airs Tuesday, March 27 from 4:30 to 5:00 p.m., with repeats on Wednesdays at 12:30 a.m. and Saturdays at 1:30 p.m. For more information on the program visit http://www.wnetwork.com/whatscooking/

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