MADD Canada

MADD Canada

October 24, 2013 16:30 ET

Costumes Won't Disguise Impaired Drivers This Halloween

OAKVILLE, ONTARIO--(Marketwired - Oct. 24, 2013) - MADD Canada and Allstate Insurance Company of Canada would like to remind Halloween revelers that a great costume may keep your fellow partiers guessing but it won't disguise your identity if you get caught driving while impaired.

As Canadians prepare to celebrate Halloween this weekend and next week, the two organizations are asking everyone to put the keys away if drinking alcohol is going to be a part of the festivities. Masqueraders should call a cab, take a bus, arrange a designated driver or plan to stay over.

"If the licence suspension, thousands of dollars in fines and fees, and possible jail time are not enough to scare people away from driving impaired, they need to consider the terrible human consequences of this criminal act," said MADD Canada National President Angeliki Souranis.

Every day, on average, 4 people are killed and 175 are injured in impairment-related crashes.

"The decision to drive impaired is one that could haunt you forever," said Allstate Insurance Company of Canada President and Chief Executive Officer John O'Donnell. "When someone is killed or injured in an impaired driving crash, you can never take that back. Don't risk your life or the lives of others by getting behind the wheel impaired."

This Halloween, let's keep the scary moments at the parties and off the roads.

  • Don't drive impaired.
  • Don't ride with an impaired driver.
  • Call 911 if you see a driver you suspect is impaired.

About MADD Canada

MADD Canada (Mothers Against Drunk Driving) is a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads.

About Allstate Insurance Company of Canada

Allstate Insurance Company of Canada is one of the country's leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in "Good Hands®" as well as its employees, and has recently been listed on the Best Employers in Canada, Best Employers in the GTA, and Best Employers in Quebec lists. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as Mothers Against Drunk Driving (MADD Canada), United Way and Junior Achievement. To learn more about Allstate Canada, visit

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