SOURCE: Coyote Point Systems

September 19, 2006 09:00 ET

Coyote Point Ramps Up Partner Program Offerings

Company Focuses on Channel to Sustain Growth

NEW YORK, NY -- (MARKET WIRE) -- September 19, 2006 -- INTEROP NEW YORK, BOOTH #158 -- Coyote Point Systems, Inc., the performance and value leader in application traffic management, announced its new Coyote Point Partner Program and online Partner Resource Center. The new offerings are designed to help Coyote Point's worldwide channel partners generate new and incremental business opportunities and increased revenue from Coyote Point's Equalizer Series server load balancing and application traffic management solutions.

The company's comprehensive partner program includes a new, exclusive and password-protected Partner Resource Center -- a single source for sales and product information, technical training and documentation, comprehensive competitive data and pricing comparisons, and other dedicated resources.

"Coyote Point intends to sustain and leverage our partners' profitability and incremental growth by working aggressively with our worldwide partner network along with placing increased emphasis on international growth and expansion opportunities," said Jack Irving, Vice President of Sales for Coyote Point Systems. "To make sure our partners are successful, we are actively engaging with them in sales opportunities, lead development, access to more resources, significant marketing backing and whatever it takes to help them close more business at healthy margins. On our part, Coyote Point will continue to deliver unsurpassed price/performance benefits, flexible configuration options, predictable real-world performance and consistency in all facets of our operations."

Coyote Point's channel partners are enjoying profitable growth in healthcare, eCommerce, managed hosting and co-location, government, education and other vertical markets. Over the past year, Coyote Point has established a worldwide network of channel partners including leading distributors and solution providers in 19 countries worldwide, such as Ingram Micro and CDW in the U.S. and Canada; government and education integrators including GTSI, Red River and Micro Age; Networld in Japan and Antai-Sec in China. Coyote Point partners exclusively with the people who help its customers deploy Coyote Point's enabling technology and products: telecommunications and cable providers, systems Integrators and consultants, data center, co-lo, and managed hosting providers, ISPs, ASPs and portals, referral partners, consultants and system influencers. Coyote Point technology, hosting and VAR partners include Abaca, Green Pages, I-Netu, Vircom and VISI.

"The Coyote Point appliances have been the exact tool we need to offer a complete managed server environment that guarantees the high availability our customers require," said Gary Elfert, Director of Sales for VISI, a Minnesota-based provider of connectivity, consulting and managed hosting services with more than 12,000 business and residential customers. "We recently completed an expansion of our St. Paul data center to keep up with demand. As our customers grow in their colocation and managed server needs, we've seen an increase in demand for load balancing and traffic management systems. We've found Coyote Point to be the best fit for our value-conscious customers."

Coyote Point is a compelling alternative for channel partners that address the billion-dollar market for application delivery and traffic management systems. The company's Equalizer Series of load balancing and traffic management systems are used by thousands of customers worldwide -- including leading organizations in E-commerce, ISP/ASP, government, education, finance, and healthcare -- to optimize website performance and accelerate delivery of online content and applications over the Internet. Coyote Point's advanced application front end systems and add-on modules can be integrated in any combination for server load balancing, application traffic management, SSL acceleration, content compression, bandwidth management and/or global load balancing.

About the Coyote Point Partner Program

The new Coyote Point partner program is supported by tools including the new Web-based Partner Resource Center that acts as a centralized mechanism to coordinate the activities of partners' sales teams with internal Coyote Point sales and systems engineering, support and other resources. Additionally, the program features a new Sales Engagement Program to drive business opportunities by leveraging the influence of Coyote Point partnerships and alliances. The program also includes co-marketing opportunities, case studies, demonstration systems and branded promotional items, including the popular "wily coyote."

The company's new Partner Resource Center is designed to support channel partners from lead generation through post-sales support and other activities. This partner portal provides channel partners with leads generated by Coyote Point along with pertinent customer data. Coyote Point partners can enjoy the tremendous revenue and growth opportunities that result from improving customers' essential data center front-end infrastructures.

About Coyote Point Systems

Coyote Point Systems, Inc. is today's performance and value leader in server load balancing and application traffic management. Independent tests confirm that Coyote Point's Equalizer Series systems deliver more than twice the performance and throughput at less than half the price of other industry-leading load balancing and traffic management systems. Thousands of customers worldwide deploy Coyote Point solutions to ensure non-stop availability and top performance for their Web applications systems. Coyote Point is headquartered in San Jose, CA and works with leading channel partners in the U.S., Europe, Asia, Australia and Africa. The company can be reached at 1-877-367-2696 or http://www.coyotepoint.com.

Contact Information

  • Contacts:
    Kat Marquez
    Director of Marketing
    Email Contact
    +1.408.291.5246

    Zee Zaballos
    ZNA Communications
    Email Contact
    831.425.1581x201