December 19, 2006 11:09 ET

Crawford Adjusters Canada's CLAIMSALERT'R' Achieves Gold Level Contact Center Employer of Choice'R' Certification for Their Canadian Contact Centre in 2006

KITCHENER, ONTARIO--(CCNMatthews - Dec. 19, 2006) - The CCEOC Institute today announced that Crawford Adjusters Canada's CLAIMSALERT® contact center has achieved the prestigious Contact Center Employer of Choice® designation. Crawford achieved Gold on their first assessment.

The Contact Center Employer of Choice® certification award is the industry standard for recognizing and branding people-centric contact centers. Through a proprietary assessment, a contact center can quickly determine if they meet qualification standards. Once the designation is achieved, the contact center is listed in the official CCEOC corporate web site, receives a prestigious framed certificate and is promoted through various media channels. They are also entitled to use the CCEOC insignia for promotion purposes.

Crawford decided to pursue the Contact Center Employer of Choice® (CCEOC) designation to help enhance public perception, develop exceptional work environments, attract, retain and engage high performing, culturally aligned employees, and have positive impacts on employee/customer satisfaction. The assessment looked at 3 groups: call centre, telephone adjusters and support. The designation applies only to the call center group.

"Crawford is only as good as its people. Having worked with the management team and talked to employees, I can conclude Crawford's people are first rate," said Jeff Doran, President of CCEOC Institute. "Crawford's CLAIMSALERT® team is a young, energetic and dedicated group of employees. High scores in the areas of Employee/Management Relations, Environment & Facilities and Customer Satisfaction helped push them over the top. It proves they are a preferred employer and one of the leading contact center organizations in the country."

Dave Nice, Director, CLAIMSALERT® said, "We're very proud to have achieved Gold on the first assessment. As a company, we're going through tremendous growth and we feel it's very important to recognize the valuable contributions our employees make every day. This award tells us we're doing a lot of things right. It also tells us where we need to focus and improve. We're committed to our employees' success and developing a sustainable Contact Centre Employer of Choice® culture for many years to come."

Crawford Adjusters Canada

Crawford Adjusters Canada's CLAIMSALERT® contact centre is located in Kitchener, Ontario. There are approximately 60 call center, support and administration representatives handling well over 250,000 calls per year. Channels of communication include: phone, web, chat, email and fax. Typical calls include: claims intake, claims-related questions, ethics and compliance inquiries, healthcare claims, emergency dispatch, surveys, class action administration, reservations, and technical support.

Crawford Adjusters Canada is a wholly owned subsidiary of Crawford & Company ( Based in Atlanta, Georgia, Crawford & Company is the world's largest independent provider of claims management solutions to insurance companies, and self-insured entities, with a global network of more than 700 offices in 63 countries. Major service lines include property and casualty claims management, integrated claims and medical management for workers' compensation, legal settlement administration, including class action and warranty inspections, and risk management information services. The Company's shares are traded on the NYSE under the symbols CRDA and CRDB.

Contact Center Employer of Choice Institute

The CCEOC Institute is an experienced team of contact center experts, academics and research analysts who oversee Contact Center Employer of Choice® Certification and Development program. CCEOC experts work with regional, national and international contact centers to assess, develop and advance their CCEOC status. CCEOC also consults with corporate clients, providing innovative programs to help build high-morale, high-quality, high performance cultures. For more information on the Contact Center Employer of Choice® certification program or to find out more about CCEOC Institute's education and development services, please email or call (416) 886-7007.

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