SOURCE: Creative Concepts

November 19, 2007 05:00 ET

Creative Concepts Wins Renowned Marcom Award

Public Relations Firm Celebrates Prestigious Web-Based Multi-Media Platinum Award for a Video Spotlighting Bigelow Tea

FAIRFIELD, CT--(Marketwire - November 19, 2007) - In the wake of a hugely ambitious and thriving business year and the continuing advancement of its virtual operation, Creative Concepts (, a Public Relations, Marketing and Social Media Consultancy, is delighted to announce that they have been chosen as a recipient of the MarCom 2007 International Platinum Award for Web-based Multi-Media. Creative Concepts also received honorable mention for their design and support of the Bigelow Tea blog.

"We are excited about the Platinum award and honorable mention as is our client, Bigelow Tea," says Valorie Luther, CEO and Founder of Creative Concepts, of the news. "We had a lot of fun producing the video, which is a little bit corporate and a lot of YouTube in style, and the blog is an amazing extension of the Bigelow Tea corporate culture which makes it truly authentic and easy to support. The best of all of this is working with a client like Bigelow Tea who fully embraces social media in all of its forms!"

The Platinum award-winning video showcases Bigelow Tea, one of the nation's leading producers of specialty teas, and their enthusiastic spokesmen Joe Torre and Phil Simms. Casual and entertaining amongst the Manhattan backdrop, Torre and Simms acknowledged the many health benefits that emerge from each cup of Bigelow green tea.

Synonymous with creative excellence, the MarCom Awards are presented in 200 categories in seven forms of media to outstanding agencies around the world. This year alone, over 5,000 entries were administered and judged by the Association of Marketing and Communication Professionals.

About Creative Concepts

Creative Concepts, the brainchild of Valorie Luther, CEO and Founder, specializes in unique and forward-thinking communications strategies that employ the latest public relations, marketing and social media practices, including the use of blogs, online video, social networks and other internet marketing solutions, along with using time tested PR and Marketing practices that deliver every client's unique message. Creative Concepts is also the presenter of the Business Smart Tools Conference,, which educates the business community about emerging technology and how to fold it into a marketing and communications plan.

For more information about Creative Concepts, please visit or call 203-259-4202.

Contact Information

    Michelle Walker
    Creative Concepts
    Email Contact