SOURCE: Critical Media

May 16, 2008 13:23 ET

Critical Media and CLIENTELEVISION Combine Forces to Bolster Broadband Infotainment

Deal Would Supply Legal Television Network Programming to Thousands of Sites Nationwide

NEW YORK, NY--(Marketwire - May 16, 2008) - Responding to the growing demand for advice-oriented and "how-to" programming, Critical Media announced today that it will carry a full range of CLIENTELEVISION® videos on its ClipSyndicate™ network. Produced by LTVN |The Legal Television Network, CLIENTELEVISION infotainment segments will offer ClipSyndicate affiliates and their online viewers with practical guidance on a multitude of consumer and business issues.

"People turn to the Internet for solutions to everyday problems," says Sean Morgan, CEO of Critical Media. "With hundreds of entertaining and engaging videos, CLIENTELEVISION allows thousands of sites in our network to meet this demand on everything from personal finance, to real estate, insurance, employment, entrepreneurship and legal questions."

"These are the vertical markets of greatest interest to advertisers of professional products and services," according to LTVN Executive Producer Irwin Kramer. "By catering to viewers seeking solutions in these areas, CLIENTELEVISION helps prospective 'clients' to expand their vision while helping advertisers expand their clientele. ClipSyndicate helps us meet the needs of both groups."

In Morgan's view, CLIENTELEVISION "gives ClipSyndicate access to the type of 'sticky' programming that viewers, web publishers and advertisers crave" -- premium content that entertains and informs viewers who have demonstrated specific needs by clicking to view specific segments. "You can't get a more targeted -- or motivated -- audience than that!"

With the addition of CLIENTELEVISION® to the ClipSyndicate platform, LTVN joins a solid lineup of over 350 premium content providers, including Scripps Networks, the Associated Press and Bloomberg TV.

About LTVN

LTVN is the nation's leading producer of advice-oriented video-on-demand segments covering a range of consumer, business, financial and legal topics. Designed for cable and broadband viewers seeking expert guidance and solutions, LTVN's CLIENTELEVISION® library contains hundreds of segments organized by the vertical markets of greatest interest to viewers and to advertisers seeking to serve them. The network is owned by LTVN Holdings, LLC, a diverse media enterprise which provides a range of interactive resources for consumers and entrepreneurs at www.CLIENTELEVISION.com, www.JudgeJudges.com, and www.LegalNews.tv. Visit www.LTVN.com for more information.

About ClipSyndicate

ClipSyndicate is an ad-supported platform for aggregating, distributing and monetizing licensed video and audio assets in near real-time on the Web. The platform is positioned to become the definitive syndication network for video news assets, having more license agreements with more authoritative news outlets than any other online syndication platform. Viral distribution of highly monetizable Professionally Generated Media ("PGM") clips across thousands of high-quality registered websites aligns content owners and web publishers with the interests of long tail advertisers looking for brand-safe inventory online. For more information please visit ClipSyndicate.com.

About Critical Media

Critical Media Inc. is a company at the forefront of real-time broadcast media capture, search, syndication and information services. The Company provides tools and services to content consumers, providers, distributors and advertisers, leveraging its real-time broadcast capture infrastructure. Every day, Critical Media digitizes and monetizes over 14,000 hours of keyword searchable broadcast content from 4 continents. The Company is comprised of three divisions, The Information Services Group which markets Critical Mention™, the company's dynamic real-time business intelligence platform, utilized by 25% of the Fortune 100, The Media and Consumer Services Group which is focused on building ClipSyndicate into the world's largest repository of fully searchable authoritative video news and information, and the Broadcaster Services Group focused on providing broadcasters and other content owners with risk-free, streamlined solutions, such as its clip publishing platform, Syndicaster™, intended to take all complexity out of distributing and monetizing their video assets online. Critical Media was founded in 2002 under the name Critical Mention by Sean Morgan, one of the founders of Screaming Media -- one of the largest text syndication companies on the Internet now owned by Dow Jones, Inc. and is headquartered in New York City. For more information please visit www.critical-media.com.

Contact Information

  • For more information, contact:
    Adam Handman
    212-937-8774
    Email Contact