SOURCE: StayinFront

StayinFront

December 08, 2015 14:43 ET

Crown Laboratories Turns to StayinFront Life Sciences Mobile Cloud Solutions

StayinFront CRM and Integrated Analytics Solution to Help Optimize Sales Force Effectiveness and Drive Growth

FAIRFIELD, NJ--(Marketwired - Dec 8, 2015) - StayinFront, the global leader of mobile cloud-based field force automation and CRM solutions, today announced that Crown Laboratories, leading provider of consumer products, prescription products and contract development and manufacturing services, has selected StayinFront to optimize its life sciences sales force. Crown's brands include prescription products, over-the-counter (OTC) products and cosmeceuticals, including best-in-class sunscreen, moisturizers, cleansers and oral care products.

Crown will deploy the latest release of StayinFront TouchRx®, empowering their field force to work more efficiently using advanced targeting, call tracking and PDMA-compliant sample tracking. Integrated analytics and KPIs enable reps to know more, and with the advanced closed loop marketing tool, StayinFront PitchBook Rx™, field reps will be able to deliver more engaging and interactive presentations to healthcare professionals.

"StayinFront TouchRx with its new user interface, integrated analytics and KPI dashboards allow reps to do more and know more in the field," commented Ken Arbadji, VP of North American Sales at StayinFront. "We are pleased to be partnering with Crown and are committed to delivering world-class products and services which reduce their path to value." 

About StayinFront
StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore and New Zealand. For more details visit http://stayinfront.com

About Crown Laboratories 
Crown Laboratories, Inc. is a privately-held, fully integrated, specialty pharmaceutical company dedicated to the development, manufacturing, and commercialization of consumer healthcare products, branded and generic prescription products, and contract development and manufacturing services. For more information, please visit www.crownlaboratories.com.

Contact Information

  • StayinFront Contact
    Ken Arbadji
    (973) 461-4800
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    stayinfront.com

    Media Contact:
    Pat Rovner
    (973) 461-4800
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