CSM Systems Corp.
TSX VENTURE : CKX

CSM Systems Corp.
Visionstate

Visionstate

November 10, 2010 12:40 ET

CSM Systems Corp.: Southgate iPhone Application

EDMONTON, ALBERTA--(Marketwire - Nov. 10, 2010) - CSM Systems Corp. (TSX VENTURE:CKX) & Visionstate Inc.

Introducing the Southgate Centre iPhone application, a custom customer service & directory application made by Visionstate, Inc.

Southgate Centre is the newly renovated 160+ store shopping mall located in the affluent south side of Edmonton, Alberta, Canada. This customer service and directory mobile application has several features that have never been seen in a shopping centre application before, and is now available for download in the iTunes App Store (search: Southgate).

Includes everything a great directory should have:

  • Multi touch 3D map
  • Store list & complete store information
  • Alphabetical, category & keyword search
  • Mall events & information
  • Sales & Store promotions

Unique to this application is the multi-touch 3D map that users can pinch-and-grab to zoom and move the map according to their location. The keyword search allows visitors to search for specific brands and products within any of the Southgate Centre stores or services. Customers can access the complete shopping centre directory and information, anytime, anywhere.

Southgate Centre management is very excited about their custom application. They have realized the many ways that they can use it both in terms of events within the centre, but also to keep in contact with their customers anywhere!

The General Manager of Southgate Centre, Paul Fairbridge, says "Southgate Centre, owned by Ivanhoe Cambridge Inc., is pleased to announce the release of a new iPhone application designed by Visionstate and recently approved by Apple for download. Southgate Centre has worked in partnership with Visionstate to develop the application to provide Southgate customers with a mobile directory of the shopping centre, direct phone access to the stores, links to websites including the Southgate Centre web site, and access to general information about mall events, job opportunities etc. The application is an extension of the mall electronic directories better known as Vicci also developed by Visionstate and a significant addition to the customer services and conveniences offered by Southgate Centre."

Also unique to this mobile application is the content management system designed by Visionstate Inc. The iPhone application uses the same database system as the shopping centre's existing touchscreen directories. Southgate Centre management can instantly update their iPhone app and all of the in-mall touchscreen directories (5 in total) through a single, simple, and secure online system. Visionstate utilizes Google Analytics to track use and prepare reports. This provides additional value to property managers and tenants equally.

Pairing a rich history of touchscreen software development and an in-depth knowledge of shopping centre directories, "Visionstate has created a one-of-a-kind customer service & directory application that provides value to the customers, tenants, and Southgate Centre management" says John Putters, Marketing & Sales Director of Visionstate.

The Southgate Centre iPhone application is currently available for download through the Apple iTunes App Store and is available for iPhone and iPod Touch devices (search: Southgate).

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