SOURCE: Audible Magic Corporation

August 22, 2006 11:06 ET

Culver City, California Implements Pornography and Copyright Filtering Technology on Their Public Wireless Network

Audible Magic's CopySense Appliance to Provide Filtering Solution

CULVER CITY, CA -- (MARKET WIRE) -- August 22, 2006 -- Culver City, California, the first Los Angeles municipality to offer the public a free all-access wireless Internet system, has now added Audible Magic's CopySense Network Appliance to filter illegal and problematic content from their network. The decision to implement filtering technology was the result of a CopySense network analysis that disclosed the fact that Culver City's open network included some illegal trading of copyrighted music, movies and other video content, including pornographic videos and access to pornographic web sites.

Culver City is home to three motion picture studios and the municipality's move to implement CopySense technology was praised by the Motion Picture Association of America, Inc. (MPAA). Dan Glickman, president of MPAA, said, "We congratulate Culver City for taking the initiative to implement content filtering on their network. Wireless Internet access can provide the public with tremendous opportunity to make business conducted on computers even more portable. Audible Magic's filtering solution will help safeguard system users from being subject to illegal files."

Known as the "Heart of Screenland," Culver City is also home to nearly 40,000 residents. The innovative offering of a public Wi-Fi system, which covers ten square blocks in the city's newly renovated Town Plaza, was part of a ten-year development project that transformed the old downtown area into a scenic locale of trend-setting restaurants, retail shops and galleries. Businesses, citizens and visitors can now utilize free wireless Internet access, indoors and outdoors, within the coverage area.

John Richo, Director of Information Technology for the city of Culver City, said, "Our campaign initially said 'free and open Wi-Fi access to everybody.' As part of the incentive plan to bring pedestrian traffic to Town Plaza, people were quick to sign up and it was clear this was going to be a popular offering. It was only after we saw an activity report from CopySense Appliance that we realized there were potential problems. The report reflected illegal-download use and some bandwidth was being consumed as a result of accesses to pornographic sites. This activity is clearly not something tax dollars should be paying for. This type of content defeats the purpose of the wireless hotspot. CopySense has allowed our Wi-Fi network to operate smoothly by identifying and blocking certain transmitted files that represent undesirable or unlawful material."

Audible Magic's CopySense technology is a proven and comprehensive solution for the filtering of unauthorized and inappropriate content transferred over the Internet. In the case of Culver City's Wi-Fi system, CopySense is not blocking legitimate P2P/Internet activity. From its existing database, CopySense will specifically match and block only those transmissions that are identified as illegal or pornographic.

Vance Ikezoye, Founder and CEO of Audible Magic, said, "Municipalities across the nation are establishing public wireless networks. They need to understand the challenges they will encounter when deploying these types of networks. They will want to implement measures to ensure their citizens get a positive user experience. Unauthorized or pornographic P2P file sharing applications can crowd out legitimate uses of the Internet and can expose the public and especially minors to unnecessary risk. Our products provide municipalities a simple and effective solution that dramatically reduces the risk of a problem involving their community."

About Audible Magic Corporation:

Audible Magic Corporation provides content management and anti-piracy services to governmental and educational institutions as well as the media and entertainment industries. The company's offerings utilize patented content identification technologies and an extensive reference database of audio and video content. Its digital technology and services are designed to monitor, track, manage, filter, and monetize digital content in all of its forms.

Audible Magic has long-term relationships with the major record labels who have registered their content in the company's database that holds one of the largest collections of copyrighted digital song recording fingerprints in the world. Corporate partners include EMI Recorded Music, Palisade Systems, Sony/BMG Music, Universal Music Group, V2 Music, Warner Music Group, and EMI Recorded Music. Audible Magic's technology is also employed by iMesh and PlayLouder MSP music service. Other major market customers include over 70 educational institutions and the media manufacturing industry. Audible Magic's products include the CopySense P2P Plug-In, CopySense Network Appliance, and RepliCheck.

Audible Magic was cited in the United States Supreme Court Decision Metro-Goldwyn-Mayer Studios Inc. v. Grokster Ltd. for its filtering technology. The Company was founded in 1999, with offices in Los Gatos and Berkeley, California.

About the MPAA:

The Motion Picture Association of America (MPAA) serves as the voice and advocate of the American motion picture, home video and television industries from its offices in Los Angeles and Washington, D.C. Its members include: Buena Vista Pictures Distribution; Paramount Pictures; Sony Pictures Entertainment Inc.; Twentieth Century Fox Film Corporation; Universal City Studios LLLP; and Warner Bros. Entertainment Inc.

Contact Information

  • Publicity Contacts:

    Audible Magic Corporation:
    Sarah McMullen
    McMullen & Company Public Relations
    (310) 283-7907
    Email Contact

    Culver City:
    John Richo
    (310) 253-5952
    Email Contact

    MPAA:
    Kori Bernards
    (818) 461-1540
    Email Contact