September 17, 2013 10:01 ET

Curves: Lose Weight by Gaining Friends

Manage your cravings the 'friendly' way

BRISBANE, AUSTRALIA--(Marketwired - Sept. 17, 2013) - Just as the Beatles once sang, "I get by with a little help from my friends", it appears that these wise words has a helpful effect with losing weight - after research showed that spending time with friends can in fact assist with self-control when faced with tasty temptations.

A recent study conducted at Duke University noted that individuals who were easily swayed tended to gravitate towards those who were well-disciplined; and by rubbing shoulders with this particular set of people, aided with healthy weight loss.

Author of the study, Catherine Shea PhD, said: "People could potentially benefit by mimicking their friends' behaviour". Additional research into the health benefits behind socialising has found that having a strong support network can improve your sleeping pattern, reduce the risk of cognitive deterioration as well as increase your lifespan.

For those who have a habit of being indecisive, it's advised to let your friends take charge and steer your diet in the right direction - whether it's recommending healthier options or saying no to the dessert menu. But even if you find yourself without physical support, Shea says you can still call upon moral support - remotely.

"When you feel your willpower slipping, reach out to one of your friends for advice," she added. From calling a friend to envisioning what your mates would say, taking some much-needed time out can make all the difference between adding extra calories onto your plate - or dropping a dress size.

A spokesperson for Curves commented: "Losing weight on your own can be quite daunting, as it requires dedication and motivation - which is why our Curves Community is built on creating a supportive atmosphere for members wishing to lose weight.

"Thanks to offering a haven where women can take comfort in sharing a common goal, the majority of our members often forge lifelong friendships; and thanks to this research, this means that the longer these connections, the more likely women will be able to maintain a healthy weight!"

If you find yourself reaching for the biscuit tin but need some friendly willpower, head over to Curves - and book your free no obligation consultation with us today.

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