SOURCE: WeddingWire, Inc.

wedding planning, wedding websites, wedding venues, wedding photographers, wedding cakes, weddings

January 06, 2011 06:00 ET

Customized Wedding Websites in Three Easy Steps

WeddingWire Launches New Features for Newly Engaged Couples

BETHESDA, MD--(Marketwire - January 6, 2011) -, the nation's leading wedding technology company, is ringing in the New Year with cheer, tradition and the chime of wedding bells. Over 1/3 of engagements take place throughout the holiday season and to celebrate this exciting time, WeddingWire has released a fresh new look for one of their most popular wedding planning tools. WeddingWire has always provided engaged couples with the best free wedding websites and they have been made even easier to create with a new three-step process.

WeddingWire's wedding websites are a simple and free way to inform wedding guests of the event details once the couple is engaged and begins to plan. The easy, three-step process begins first by choosing a design from among 120 designer themes. Engaged users can select from exclusive website themes from companies like Martha Stewart Weddings and Vera Wang Fine Papers. Wedding websites are an easy way to complement the couple's written invitation, and WeddingWire makes it easy for couples to match their wedding website design exactly to their invitation and stationery. Engaged couples simply select a design corresponding to their wedding style and order matching wedding invitations through WeddingWire when they are ready to be sent.

The second step is entering all the exciting event details. Wedding websites are a great way to stay in contact with the guests throughout the entire planning process. As small details are nailed down and any changes are made, users can update their website at any time with revised information. WeddingWire recommends that couples create their site at least six months prior the wedding; because the primary purpose for a website is to share details with their guests, providing them with as much information as early as possible is highly encouraged. Advance notice of pertinent information such as date, time and location allows guests to make travel and accommodation arrangements so they are able to be there to celebrate with the couple.

The third and final step is for couples to customize the wedding website. In addition to selecting from the designer templates, couples can choose various website applications from the WeddingWire custom application gallery. Options include an online RSVP tool that allows guests to easily respond directly to the website, local maps, entertainment and travel information and accommodation planning features. Wedding websites can be customized with a personalized URL and a custom music playlist that welcomes guests as they view the wedding details. Couples can use the industry's first Address Collection Tool, which allows them to request mailing addresses from their guests that automatically sync with their online Guest List. WeddingWire also makes it simple for couples to post their wedding registries on their website and allow guests to easily purchase gifts directly from leading retailers. 

"We're so excited to welcome hundreds of thousands of recently engaged couples to WeddingWire," says Timothy Chi, CEO, WeddingWire. "We strive to simplify the planning process with the best wedding planning tools and we're thrilled to make our free wedding websites even better with new features and exclusive designer themes. Our planning tools continue to offer brides and grooms the easiest way to enjoy their wedding planning process."

For more information on WeddingWire or to create a wedding website, please visit

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About WeddingWire, Inc., the nation's leading technology company serving the $70 billion wedding industry, is the only online wedding planning resource designed to empower both engaged couples and wedding professionals. For engaged couples, WeddingWire offers the ability to search, compare and book over 200,000 local wedding vendors from wedding venues to wedding photographers to wedding cakes. WeddingWire also offers an online community and a suite of cutting-edge planning tools for weddings all at no charge. For wedding professionals, WeddingWire provides free online management tools creating the only market opportunity that gives local businesses control over their clients, reviews, leads and performance. Businesses that join the WeddingWire Network appear on and other leading sites, including (NYSE: MSO), and (both part of eHarmony), and (part of the 1-800-Flowers family of brands) (NASDAQ: FLWS).

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