SOURCE: CustomScoop

CustomScoop Media Monitoring

October 21, 2010 11:33 ET

CustomScoop Launches New Media Monitoring Features

New User Interface, Enhanced Social Media Monitoring, and Faster Performance Are Key Elements of Launch

CONCORD, NH--(Marketwire - October 21, 2010) -  CustomScoop, a leader in customizable media monitoring and analysis services, today announces its 2010 product release. The release features a new, easier to navigate user interface, along with enhanced social media monitoring and a host of other features that streamline the measuring and reporting of online content for subscribers.

"We are excited to roll out this update of CustomScoop," said Steve Bracy, EVP of CustomScoop. "We've improved just about every aspect of the product -- from a streamlined and more intuitive user interface to improvements in the speed and collection of content, including social media."

Measurement functionality is improved, with enhanced features in the Chart Builder, the Report Builder, and better source information. Custom reports are even easier to build, and the new release allows the subscribers to CustomScoop's Professional, Team, and Enterprise editions the ability to schedule these reports to be emailed automatically -- set up the report once, and have it delivered daily, weekly, or monthly.

"After surveying our current customers this summer, we took steps to incorporate many of their suggestions into our product development, which was already underway," said Bracy. "The objective is to provide a simple, easy to use product that collects mainstream media and social media content in one place. The communications professionals we serve understand that their jobs now require proficiency in monitoring all aspects of coverage, from traditional media to blogs, Twitter, and Facebook. By allowing them to track and measure all of this content in one platform, we save them time and improve their reporting and measurement."

The Fall 2010 release is the first in a series of planned upgrades. A Free Trial is available for organizations to try out the service prior to buying it.

About CustomScoop
CustomScoop, a leader in customizable media monitoring technology and services, delivers relevant market intelligence to its customers in public relations, marketing, sales, investor relations, and competitive intelligence. CustomScoop's solution utilizes proprietary software and an extensive database of sources to deliver in the areas where traditional news clipping services fall short: speed, accuracy, and detailed reporting. CustomScoop is headquartered in Concord, NH. For more information on CustomScoop is available at the CustomScoop web site.

Contact Information

  • For more information contact:
    Jen Zingsheim
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