SOURCE: Canadian Wildlife Federation

Canadian Wildlife Federation

June 08, 2015 08:00 ET

CWF Makes Ocean Health a Freshwater Issue During Rivers to Oceans Week

OTTAWA, ON--(Marketwired - June 08, 2015) - Starting on Oceans Day on June 8 and encompassing Canadian Rivers Day on June 14, Rivers to Oceans Week raises awareness about the importance of Canada's waters and reminds us that safeguarding the quality of all water flowing across our land is crucial to the health of our oceans.

"This country and water go hand in hand. We are the stewards of one-fifth of the world's fresh water and can proudly claim about two million lakes and 200,000 kilometres of coastline," says Wade Luzny, CEO and Executive Vice-President of the Canadian Wildlife Federation.

Water pollution occurs when a significant amount of waste is added to a body of water. When oil, garbage, fertilizers, chemicals, sewage and litter enter a waterway, it's significantly changed.

CWF is challenging all Canadians to turn the tide on water pollution with our Water Challenge. Though you may not realize it, your day-to-day activities have an effect on Canada's marine habitats and wildlife. Do you rely on fertilizer to keep your lawn lush? Do you forget to pick up after Fido sometimes? Do you use antibacterial cleaners to keep your kitchen sparkly? All of these activities, and many more, can negatively affect your local waterways and, eventually, the sea.

Canadians are encouraged to swap daily habits that are contributing to water pollution for more environmentally friendly solutions. By making changes in their day-to-day lives, Canadians will be doing their part to combat the urban runoff, litter and the chemicals in personal care and household products from making their way into our waterways.

CWF is also working alongside Paddle Canada during this special week, which coincides with National Paddle Week from June 5 to 14. This national organization is encouraging Canadians to get out on the water whether they canoe, kayak or paddleboard. Moreover, the organization boosts awareness of our national recreational paddling sports, safety measures, skill development and heritage.

To learn more, visit RiverstoOceans.ca or CanadianWildlifeFederation.ca.

About the Canadian Wildlife Federation:

The Canadian Wildlife Federation is dedicated to fostering awareness and appreciation of our natural world. By spreading knowledge of human impacts on the environment, sponsoring research, promoting the sustainable use of natural resources, recommending changes to policy and co-operating with like-minded partners, CWF encourages a future in which Canadians can live in harmony with nature.

Contact Information

  • Canadian Wildlife Federation
    April Overall
    Writer/Editor
    613-599-9594 ext. 227
    aprilo@cwf-fcf.org