November 12, 2007 06:04 ET

DASSAULT AVIATION : Dassault Falcon Experiences Unprecedented Sales Growth in the Middle East

DUBAI, UNITED ARAB EMIRATES--(Marketwire - November 12, 2007) - Dassault Falcon Experiences Unprecedented Sales Growth in the Middle East

Sales Office and Falcon Spares Distribution Center Opened in Dubai

(Dubai, United Arab Emirates, November 11, 2007) - If recent sales activity in the Middle East is any gauge of the future, the market here promises to be quite bright for Dassault Falcon. "The Middle East market has been growing faster than other regions of the world and after a great 2006 we expect to double our sales here this year," said John Rosanvallon, President and CEO of Dassault Falcon. "Increased income from higher oil prices is certainly a factor but we see countless examples of companies here broadening their interests to other areas of commerce and trade throughout the world."

The market's strength has lead Dassault to establish a full time sales office and set up a dedicated spares distribution center at its recently appointed Authorized Service Center - both in Dubai. These moves are designed to enhance Dassault's efficiency and responsiveness for the growing Falcon fleet in the region.

Dassault has about one third of the large cabin market share in the region. The newly certified 5,950 nm Falcon 7X has been well received and represents about 30% of Dassault's sales in the region over the last several years. The new 4,000 nm Falcon 2000LX won an order for 20 aircraft (four firm and options for 16 more) from Saudi Arabia's National Air Services (NAS) at the Paris Air Show, one month after the program was announced at EBACE in May 2007. "This multi million dollar agreement clearly demonstrates National Air Service's commitment towards the development of regional private and corporate aviation markets. The new aircraft will join the company's NetJets Middle East program to further strengthen its share in the rapidly growing fractional market in the Middle East," said Rosanvallon. "The order will make a significant contribution to the growth of the NAS fleet in the region which currently stands at 47 aircraft."

Falcon Spares Distribution Center Opened; Customer Support Expands

The rapid growth in the region prompted Dassault to establish a new Falcon Spares Distribution Center in Dubai at Jet Aviation, a Falcon Authorized Service Center. The inventory, valued at U.S. $1.5 million, will also be available to transient operators and will greatly reduce delivery times and simplify customs clearance to all Middle East countries. It will focus on items having a high demand and will be regularly updated and expanded based on activity and future growth.

"This is another step in our strategy to improve parts availability where the Falcon fleet has been growing," said Frank Youngkin, Vice President of Worldwide Spares for Dassault Falcon. "Dubai is unique because of the expanding Falcon fleet based there, but it's also a popular stopover point for transient aircraft flying from the Asia-Pacific region to Europe. This expansion expedites and simplifies the delivery process for all aircraft in the region."

In late 2006, Jet Aviation Dubai was named an Authorized Service Center (ASC) by Dassault. It consists of a multinational team of professionals that includes aircraft maintenance and avionics specialists. The facility offers scheduled and unscheduled maintenance, AOG assistance and aircraft repair for the Falcon 900 and Falcon 2000 family of aircraft.

U.S.: Ralph Aceti 201-541-4585 Andrew Ponzoni 201-541-4588

Dassault Falcon Teterboro Airport, Box 2000 - South Hackensack, NJ 07606

FRANCE: Vadim Feldzer 1 47 11 44 13

Dassault Aviation 78 Quai Marcel Dassault - 92552 Saint-Cloud Cedex 300 - FRANCE

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