SOURCE: Aberdeen Group, a Harte-Hanks Company

September 05, 2007 13:48 ET

Data Recovery Management: Are You Ready?

82% of Best-in-Class Companies Have a Formal, Written Data Protection and Recovery Management Policy in Place

BOSTON, MA--(Marketwire - September 5, 2007) - Data protection and recovery management are gaining in importance as more companies put a higher priority level on data restoration by instituting Service Level Agreements (SLAs) that include Recovery Point Objectives (RPOs) and Recovery Time Objectives (RTOs), according to a recent benchmark report by Aberdeen, a Harte-Hanks company (NYSE: HHS).

Aberdeen surveyed more than 200 respondents and results showed that 82% of Best-in-Class companies have a formal, written data protection and recovery management policy in place compared to 51% of the industry average and 33% of laggards. Furthermore, 57% of Best-in-Class organizations have implemented its recovery management policy at the executive level compared to 29% of industry average and 14% of the laggards. "Data protection and recovery technologies have changed significantly in the past few years. Once comprised solely of backup applications and tape, today's data recovery processes are increasingly relying on evolving disk-based backup and restore technologies," says Avner Kedmi, Research Director, Data Management & Storage at Aberdeen.

Best-in-Class companies are ahead of the curve in laying the groundwork for best practices when it comes to setting measurable RTOs and RPOs. "These companies also have a better handle on whether such policies are translating into a higher guarantee of data and application recovery," explains Kedmi.

A complimentary copy of this report is made available due in part by the following underwriters: Overland Storage, Vision Solutions, ExaGrid, and Acronis. To obtain a complimentary copy of the report, visit:

About Aberdeen Group, a Harte-Hanks Company

Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to

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