SOURCE: DC Brands International, Inc.

June 21, 2006 16:05 ET

DC Brands International Announces Northern California Distributor

DENVER, CO -- (MARKET WIRE) -- June 21, 2006 -- At the close of business Tuesday, DC Brands International, Inc. (PINKSHEETS: DCBI) announced that they have reached a distribution agreement with Napa Valley, CA-based distributor Clark Miller Distributing. The company distributes basically every major brand of beer with the exception of Budweiser and Corona. Their line includes brands such as Miller, Coors, Heineken, Fat Tire, Tecate and much more. The company has facilities in Napa Valley, Ukiah and San Jose and services thousands of accounts both on and off premise in those surrounding areas. Clark Miller's opening order will include all three of DC Brands' current products; the Original formula, Low Carb Sugar Free and the On-the-Gun/Bag-in-the-Box. Greg Meredith of Clark Distributing said, "I know the brands are doing very well in central California. We hear the chatter all the way up here and I have to say we are really excited about getting our hands on the new 'Hard' product. I truly believe this product will serve to level the playing field against the current industry leaders. We are excited about this move and look forward to a full launch next month."

DC Brands International, Inc. markets its Dickens Energy Cider through a growing network of distributors nationwide. They intend for this new entry to the energy drink market to become a direct competitor to the market leaders Red Bull®, Monster®, and Rockstar®. However, they differentiate their drink with an additional ingredient, Horny Goat Weed, which adds a unique flavor that has won mouths over across the nation. As stated in previous press releases, DC Brands is also in the process of releasing their new "bag-in-the-box" and their alcohol versions of the product. (Please refer to those previous releases for more information.) The company's headquarters is located at 9500 W. 49th Ave Wheat Ridge, CO 80033. For more information on the company, visit their web site at www.DickensEnergyCider.com

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

Contact Information

  • Primary Contact:
    Keith Howard
    303-279-3800