SOURCE: DC Brands International, Inc.

February 28, 2007 07:05 ET

DC Brands International: Bag-in-Box Show Pays Dividends

DENVER, CO -- (MARKET WIRE) -- February 28, 2007 -- Today, DC Brands International (PINKSHEETS: DCBI) announced the results of the tradeshow they attended for the IBDEA (International Beverage Dispensing Equipment Association). The show ended Monday and the initial results were very promising. The company's VP of Sales, Richard Muscarella, who attended the show for the company, said, "It was a very small but very powerful show. There were approximately 60+ companies in attendance, but they were all very serious and focused players in this industry. It is rare for a tradeshow to pay for itself but we did that and posted a $22,000 profit over the costs of the show including travel, accommodations, etc. This is a result from the immediate orders taken at the show. One of the orders received from the show was from the president of the IBDEA organization, Mr. Jim Tognazzini. Tag, as they call him, is a truly great guy and we look forward to working with him as a champion for our brand along with the rest of the IBDEA organization in the months and years ahead. Additionally, I have eleven solid leads to follow up within the next 60 days that I expect to bare some fruit as well. More importantly, it gives us exposure to reach into hundreds of more bars and nightclubs, which is the primary focus of our Dickens Cider and Turn Left Energy Bag-in-Box/On-the-gun products." For more information on the company, visit their website at and

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

Contact Information

  • Primary Contact:
    Keith Howard