SOURCE: DC Brands International, Inc.

DC Brands International, Inc.

March 21, 2011 09:00 ET

DC Brands International, Inc. Announces That It Has Retained Momentum Communications as Its Public Relations Firm of Record

DENVER, CO--(Marketwire - March 21, 2011) -  Today the Company DC Brands International, Inc., a publicly traded company under the ticker symbol (OTCBB: DCBR), is pleased to announce that it has retained the services of New York-based Momentum Communications as its agency of record. The company selected Momentum Communications to increase exposure for the HARD Nutrition Functional Water Systems in the mainstream and social media landscapes. 

Richard Pearce, CEO and President, said, "We are extremely excited to be working with Momentum Communications, and expect that they will bolster our presence in both trade and consumer press as well as in the dynamic social media sphere. We are proud to be working with a team that has such targeted experience in the health and wellness areas."

Joanna Shapiro, a representative of Momentum Communications, said, "I'm thrilled to be working with Richard and the exceptional team at DC Brands. My team and I are proud to be representing what we believe is a promising brand, and are looking very forward to helping them grow their business through media exposure of the HARD Nutrition line of products."

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (OTCBB: DCBR), presently specializes in the manufacturing of its functional beverages and health products. Established in 1998, DC Brands began producing a number of lines of energy drinks in 2005. DC Brands then purchased the assets of HARD Nutrition and began its quest to produce a new health line of products. DC Brands has recently announced the release of its new HARD Nutrition Functional Water Systems, which it expects will revolutionize the functional beverage category.

For more information on DC Brands International, visit its website at www.hardnutrition.com.

This release includes forward-looking statements on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as "may," "should," "potential," "continue," "expects," "anticipates," "intends," "plans," "believes," "estimates," and similar expressions. These statements are based upon current beliefs, expectations and assumptions and are subject to a number of risks and uncertainties, many of which are difficult to predict and include statements relating to expected increased awareness of DC Brands and its HARD Nutrition brand that might result from retaining and using Momentum Communications.

The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements. Important factors that could cause actual results to differ materially from those reflected in our forward-looking statements include, among others, the lack of ability of Momentum Communications to raise any awareness of DC Brands and HARD Nutrition through the media, and other factors described in our Registration Statement on Form S-1. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.

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