SOURCE: DC Brands International, Inc.

April 10, 2007 10:22 ET

DC Brands International Provides General Update

DENVER, CO -- (MARKET WIRE) -- April 10, 2007 -- Today, DC Brands International (PINKSHEETS: DCBI) announced that the recent halt in trading by the SEC has had some negative consequences with respect to time frames for rollouts and/or launches with some retailers as well as getting a final approval from their new accounting firm. The company's President/CEO Richard Pearce said, "There is nothing deeply concerning or anything I don't believe we won't be able to overcome. We were very close to announcing two pretty major national accounts right at the time that the SEC halted trading. Both companies, being very large national retailers, expressed some concern and wanted to be reassured we were not guilty of any wrong doing before tying our names together publicly. It was a kick in the pants to say the least, but one has set a meeting for later this month while the 2nd informed us that we would not be able to move forward at this time. We expect to eventually get them back in the loop and we must as they are one of the nation's largest retailers."

Mr. Pearce continues, "Additionally, we have chosen our accounting firm and they too wanted to make sure we are not under some kind of major investigation or that we weren't doing anything improper or illegal. The group we have chosen is the largest Colorado-based accounting firm and we are working through providing anything and everything they require to satisfy them. Although I hate the set backs it has caused, I personally understand the concern from these parties. We have had to alleviate many more concerned parties and have been overwhelmingly successful in doing so. Presently, we are up and trading; however, we are not being quoted by many brokers. This is being fixed with the filing of the 15C211, which will happen immediately upon getting the numbers finalized from our new accounting firm. All of this is very frustrating but does not impact the overall progress we are making. It set us back as much as 60-90 days or so but those days will come and go and we will be much further down the road. We are back on track and will have a lot of releases going out in the weeks ahead that are very exciting."

For more information on the company, visit their website at and

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

Contact Information

  • Primary Contact:
    Keith Howard