SOURCE: DC Brands International, Inc.

May 04, 2007 13:30 ET

DC Brands International's CEO and EVP Travel to Los Angeles to Launch New Distributor

DENVER, CO -- (MARKET WIRE) -- May 4, 2007 -- DC Brands International's (PINKSHEETS: DCBI) President and CEO Richard Pearce and Executive Vice President Richard Muscarella travel to Los Angeles early next week to help train and launch new distributor AmCom. Based out of City of Industry, California, AmCom is a mega-sized distributor that will sell a mix of both Dickens Energy Cider and Turn Left Energy.

"We've been working on this deal for quite some time and to see it come to fruition is truly thrilling," said Pearce. "AmCom is a quality company that will help bring us into the Los Angeles market as well as parts of Arizona and Nevada."

AmCom focuses on two major distribution sectors: mobile catering units and vending business. The company's sizable market reach can be attributed to its selling to sub-distributors where the mobile catering coaches park, then selling to the coaches themselves. This creates an exponentially larger area of distribution.

This coming Monday, May 7, Pearce and Muscarella will help train AmCom's sales staff via a physical street launch. The following Tuesday and Wednesday they will ride along with the staff for crew drives.

For more information on DC Brands International, visit their website at and

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

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    Keith Howard