SOURCE: DC Brands International, Inc.

December 19, 2007 17:00 ET

DC Brands President Addresses Shareholders

DENVER, CO--(Marketwire - December 19, 2007) - DC Brands International's (PINKSHEETS: DCBR) President and CEO Richard Pearce addresses shareholders.

"Just about six weeks ago we sent updates to all of our shareholders explaining the state of the company and detailing our plans for the future. We received fantastic feedback on that update and have remained very busy, ensuring 2008 is by far the breakout year we believe it will be. We have tripled our staff, hired some of the best industry professionals to enhance our sales team and secured more than the projected 5,000 new retailers we set our sites on by Q2. We have been receiving a substantial number of calls and emails asking why the news has been so slow of late, and my answer is a simple one: because it has been slow as of late. This happens every year. I can assure everyone that the company is in the best position it has ever been in and that 2008 will bring many exciting events. For now we are winding down and getting ready to let our staff spend some time with their friends and families so they can come back rested and ready for the phenomenal year we have ahead of us. In that I would plan on this being the last press release of 2007, I would like to take this moment to express our sincerest gratitude to all of our shareholders and wish them all Happy Holidays and Happy New Year. Look for an avalanche of great news starting shortly after the New Year."

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (PINKSHEETS: DCBR), specializes in and manufactures unique energy drink brands. Established in 1998, DC Brands went public in 2005, and the company's first product, Dickens Energy Cider, launched in 2002 after a lengthy process in developing its distinctive flavor and packaging. Following the success of Dickens Energy Cider, the company chose to expand its product line with a beverage that filled the substantial NASCAR niche. With more than 75 million loyal fans, the NASCAR demographic presented an attractive opportunity to become one of the few racecar-themed energy drinks in the marketplace. Following much due diligence, research and testing, Turn Left Energy Drink recently came to fruition.

For more information on DC Brands International, visit their website at and

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

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