SOURCE: KARE 11

KARE 11

September 28, 2011 17:29 ET

DealChicken Hatches in the Twin Cities

KARE 11's New Daily Deals Site Offers Local Deals for Consumers and Merchants

MINNEAPOLIS, MN--(Marketwire - Sep 28, 2011) - KARE 11 now enters the daily deal industry with the launch of DealChicken, a local daily deals site which is part of a larger rollout by Gannett Co., Inc. (NYSE: GCI), KARE 11's parent company, to more than 50 markets across the U.S. by the end of 2011.

More than just another daily deal site, DealChicken merchants benefit from KARE 11's deep local connections to the community through the broadcast, online and social media audience. KARE 11 will help DealChicken merchants and consumers build long-term relationships that last beyond a single daily deal. Additionally, merchants have the opportunity to promote their local deal and business through online and TV advertising with KARE 11.

Consumers can sign up to receive DealChicken Twin Cities' daily deals by visiting dealchicken.com. Local merchants interested in partnering with DealChicken on daily deals should also visit the web site. Merchants determine how many people must agree to purchase the deal in order for it to "hatch." Revenue is shared between the merchant and DealChicken.

DealChicken focuses on creating the best local deals and experiences ranging from 50 to 90 percent off at top businesses in the community.

"As we continue in our Share in it All campaign, we made a promise to our viewers to showcase KARE's commitment to the community and dedication to providing relevant news and information with quality and integrity," said John Remes, president and general manager of KARE 11. "DealChicken provides another way we can share with our audience by partnering with our local businesses and help local consumers discover the very best our city has to offer -- from outdoor adventures to local restaurants."

DealChicken has already been highly successful in building brand awareness and delivering a loyal following of repeat customers for local merchants in Phoenix, where the service launched in September 2010. DealChicken is now offered in 36 markets.

Current markets include:
Cincinnati, OH
Detroit, MI
Phoenix, AZ
Rochester, NY
St. Louis, MO
Washington, D.C.
Reno, NV
Nashville, TN
Knoxville, TN
Indianapolis, IN
Denver, CO
Sioux Falls, SD
Des Moines, IA
Wilmington, DE
Louisville, KY
Salem, OR
Ft. Myers, FL
Grand Rapids, MI
Greenville, SC
Lansing, MI
Brevard, FL
Greensboro, NC
Sacramento, CA
Appleton, WI
Atlanta, GA
Buffalo, NY
Jackson, MS
Cleveland, OH
Jacksonville, FL
Lafayette, IN
Green Bay, WI
Portland, ME
Lafayette, LA
Minneapolis, MN
Pensacola, FL
Tampa, FL

About DealChicken
DealChicken is a unique, digital daily deals offering from Gannett that will provide consumers with great local deals and offers from local merchants in more than 50 markets across the U.S. by the end of the year. Gannett's powerful network of broadcast, digital, mobile and publishing properties offers local merchants enhanced marketing power to reach consumers and build long-term relationships. Deal sales and selection are done locally and are geared specifically toward the interests of local area residents.

Consumers who are interested in receiving DealChicken.com deals and local merchants who want to partner with DealChicken should visit dealchicken.com for more information.

About Gannett
Gannett Co., Inc. (NYSE: GCI) is an international media and marketing solutions company that informs and engages more than 100 million people every month through its powerful network of broadcast, digital, mobile and publishing properties. Our portfolio of trusted brands offers marketers unmatched local-to-national reach and customizable, innovative marketing solutions across any platform. Gannett is committed to connecting people -- and the companies who want to reach them -- with their interests and communities. For more information, visit www.gannett.com.

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