CDK Global

January 23, 2015 06:00 ET

Dealix Presented With DrivingSales Dealer Satisfaction Award

Dealix Receives a "Top Rated" Award for Dealer Satisfaction in Both New Car Leads and Used Car Advertising Categories

HOFFMAN ESTATES, IL--(Marketwired - Jan 23, 2015) - Dealix, a business unit of CDK Global, Inc. ("CDK Global" and "CDK") (NASDAQ: CDK) received a "Top Rated" award for its New Car Leads and Used Car Advertising at the sixth annual DrivingSales Dealer Satisfaction Awards, presented at a special event today in conjunction with the 2015 National Automobile Dealers Association (NADA) Convention & Expo.

Dealix representatives, along with other winners, spent the morning with the DrivingSales team celebrating and discussing dealer needs in 2015. The Dealer Satisfaction award is not something new to Dealix, as they have been rated Top or Highest for all six years. The satisfaction rankings are determined by the thousands of auto dealers who are part of the community.

"This award means so much to us because it comes from our dealers," said Kim Jennett, Director of Marketing for Dealix. "We take their feedback seriously, especially since the ratings on DrivingSales give our Dealers the ability to provide uncensored, honest feedback. At Dealix we live by a simple promise to our dealers; provide the best customer service and the highest quality opportunities to help them sell more cars. The fact that our dealers continue to rate us a Top Vendor shows us that our dedication to this promise is appreciated. We want to thank our customers who took the time from their busy schedules to share their experiences with our products and team members and look forward to another great year of helping dealers sell more cars."

As a leading Provider of Customizable solutions to leading automotive portals, OEM's and Retail Dealers, Dealix uses proprietary technology that predicts online consumer behavior and guides them through their shopping journey. Using R.L. Polk registration data, Dealix is able to demonstrate that 20% of the online car shoppers that submit a new car lead form throughout their network of owned and operated, as well as partner sites purchase a car within 90 days of submission.1

"We congratulate Dealix on being a 'Top Rated' New Car Leads and Used Car Advertising Award recipient and for being recognized by its dealer customers for high levels of excellence and customer satisfaction," said DrivingSales CEO and Founder Jared Hamilton. "For six years, and through over 21,000 validated reviews, DrivingSales Vendor Ratings has helped dealers make smarter, more informed decisions, leading them to outstanding service providers such as Dealix."

The DrivingSales Dealer Satisfaction Awards are based on cumulative ratings tallied and verified over the calendar year (January - December) at Vendor Ratings. Vendor Ratings is the industry's only neutral, comprehensive vendor rating forum featuring real-time peer reviews and honest competitor comparisons, and provides dealerships with important information from actual customers who have hands-on experience using vendor products / solutions in their stores. Each rating is verified as coming from an actual dealership employee.

Full award results are available online at Award winners are showcased in the Q1 2015 issue of DrivingSales DealerExec which, in addition to being distributed at the 2015 NADA Convention and Expo, is delivered to every new car dealership nationwide, as well as to more than 2,000 of the top used car dealers in the U.S. For more information on DealerExec, please visit:

1Source: RL. Polk/Dealix study Aug 2014

About Dealix
Dealix is a leading provider of quality leads for new and used cars for dealerships, dealer groups, and automotive manufacturers. For over 15 years Dealix's mission has been to help dealers grow their business with simple but powerful internet marketing tools. Through its network of owned and affiliate sites, Dealix connects dealers with millions of car shoppers each month providing high quality sales opportunities to dealers. Dealix also operates Dealix is a business unit of CDK Global, Inc. ("CDK Global" and "CDK")

About CDK Global
With nearly $2 billion in revenues, CDK Global™ is the largest global provider of integrated information technology and digital marketing solutions to the automotive retail industry and adjacencies. CDK Global provides solutions in more than 100 countries around the world, serving more than 26,000 retail locations and most automotive manufacturers. CDK Global's solutions automate and integrate critical workflow processes from pre-sale targeted advertising and marketing campaigns to the sale, financing, insurance, parts supply, repair and maintenance of vehicles, with an increasing focus on utilizing data analytics and predictive intelligence. Visit

About DrivingSales
DrivingSales enables retail automotive dealers to learn, connect, innovate, and prosper in a rapidly changing retail environment. DrivingSales operates three business units geared at delivering actionable insight to dealers: DrivingSales Media, which comprises the dealer community, DrivingSales News, Dealer Executive Magazine, and multiple industry conferences. DrivingSales University, the leading provider of automotive retail education content and certification programs, and DrivingSales Data, the industry's largest cross-channel data analytics platform.

Founded by a third-generation car dealer in 2008, today DrivingSales is utilized by over 60% of franchised dealerships in North America as a resource to improve their business performance. To learn more about the DrivingSales community, news, training or performance analytics visit,, and

Contact Information

  • CDK Media Relations:
    Michelle Benko
    Email Contact

    DrivingSales Media Relations:
    Melanie Webber
    (Email Contact)
    mWEBB Communications