January 19, 2006 16:34 ET

deb.on.air is creating LUXURY SWAG for Toronto's 2006 FASHION WEEK

150 Recipients to include Canada's A-List Fashion Buyers, Media, Stylists, and Celebrities Attention: Arts/Entertainment Editor, Home/Garden Editor, Lifestyle Editor, Media Editor, Travel/Tourism Editor TORONTO, ONTARIO, PRODUCT PLACEMENT OPPORTUNITY--(CCNMatthews - Jan. 19, 2006) - FOR IMMEDIATE RELEASE-deb.on.air, a VIP and celebrity product placement company, is putting together the most fashionable SWAG for 2006 Toronto L'Oreal FASHION WEEK. Products chosen to be placed in this LUXURY GIFT BAG will be shown off locally, nationally, and internationally.

DEADLINE: March 1st, 2 006
LOCATION: Toronto, Canada
BAGS: 150 Bags Total, 125 for FASHION VIPS, 25 for CELEBRITIES
**"TOP 5" Placement Opportunity available!!**

L'Oreal Fashion Week is Canada's most recognized event that showcases the rich, talented and diverse fabric of Canadian design while facilitating a runway to the global marketplace. Recipients include Canada's A-List Buyers, Media, Fashion Editors, Stylists, and Celebrities: JEANNE BEKER (FQ), LISA TANT (Flare), CHERYL HICKEY (ET Canada), CARYN LERNER (Holt Renfrew), BEN MULRONEY (ETalk Daily/Canadian Idol), CHRIS & STEVEN (So Chic!), DAVID GRAHAM (The Star), MARILYN DENIS (City TV), RITA SILVAN (Elle Canada), LUIGI CARRUBBA (Wish), and celebs like JAY-Z, LL COOL J, TRISH STRATUS, and more!!

Swag bags - Recipients will receive delivery of gift bags before the event. Join us in this exciting fashion extravaganza! Brand your product as part of it all! Spaces are limited.

Last year's media for the bags included: Weekly Scoop,, ET Canada, Etalk Daily, Dose, Toronto Star, National Post, Montreal Gazette, Ottawa Citizen, Town Crier
Please check the website for more press…

Send Samples: 1590 Bathurst St. Unit # 2, Toronto, Ontario M5P 3H9

deb.on.air is a VIP and celebrity product placement company. We provide a unique and direct marketing channel for luxury products by placing them directly into the 'right' hands. We create gift bags for the film, television and music award seasons and shows. Our gift bags have been delivered to celebrities, the media and entertainment and sports industry VIPs. Once we create a gift bag we love to show it off. Our bags can be seen in various magazines, newspapers, and television stations (locally, nationally, and internationally).

/For further information: Ashley Paris 416-787-0777 IN: ENTERTAINMENT, MEDIA, RETAIL, SOCIAL, TRADE

Contact Information

  • debra novack, founder, deb.on.air
    Primary Phone: 416-787-0777
    Secondary Phone: 416-854-4383