SOURCE: Advanced Visual Systems, Inc.

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May 19, 2010 06:00 ET

Decision-Makers Request Data Visualization in Business Intelligence Solutions

Increase in New Business Activity and Interactions With Leading Corporations Underscores the Importance of Data Visualization in Next-Generation Analytic Applications

WALTHAM, MA--(Marketwire - May 19, 2010) -  In the earliest days of contemporary business intelligence, data visualization was reserved for a small group of elite users at extremely progressive corporations. Almost a decade later, it's hard to find a software solution used for corporate reporting or business analysis that isn't crammed with charts, graphs and maps that illustrate performance for busy executives and managers. 

The appetite for increasingly sophisticated types of data visualization is generating an unprecedented surge of opportunity for Advanced Visual Systems (PINKSHEETS: AVSC) (, a provider of data visualization technology to leading corporations and software manufacturers since 1991 and an innovator in the field of data presentation, information management and visual solution development.

According to David Murray, President of Advanced Visual Systems, "The power and potential of data visualization is clearly on the minds of executives at large corporations thinking about ways to improve their business as well as the software companies that build solutions for corporate consumption. In the past quarter we've had a higher number of inquires and customer-facing demonstrations of our software than I can recall in a similar period over my eight year history with AVS. That suggests to us that data visualization has become an essential component of the fast-growing business intelligence sector and is no longer the 'optional accessory' that many considered it in the past."

"A significant number of corporate executives are revealing that despite large investments in big-name reporting platforms and data warehouses they still aren't getting the quality of decision that they need to drive their business into the future," notes Steve Sukman, Executive Vice President at AVS. "These companies are realizing that data visualization is a low-cost way to leverage their huge business intelligence investment and that the quality of decision is directly correlated to the quality of how it is presented to the decision-maker. That's where AVS steps in with a high performance approach to exploiting large and complex data as well as one of the richest collections of data visualization techniques available."

Murray added, "AVS believes that its technology is in demand because the world of business intelligence demands better data visualization. Our software and consulting services are being tapped for projects at some of the most progressive and forward-thinking corporations, and what they do is not only influential to their peers, but also to the industry-at-large. Data visualization has become a 'need to have' and AVS plans to supply the demand with high performance solutions that empower the next generation of business decisions."

AVS counts over 2,000 global corporations, government agencies and research institutes as licensees of its data visualization software products including twenty percent for the Fortune 100 and two of the five largest software companies.

About Advanced Visual Systems

Advanced Visual Systems, Inc. (PINKSHEETS: AVSC) provides industry-leading, interactive data visualization software and solutions that help business, scientific and engineering users gain critical insight from all types of data. AVS's complete line of software products speed decision-making by bringing information to life using the latest in graphics, Web-based and interactive technologies on all major computing platforms.

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