Dell and Microsoft Present Research and Insights on Social Selling Trends at Small Business BC Plus Event Series

VANCOUVER, BC --(Marketwired - March 08, 2016) - Small Business BC, the province's premier resource centre for entrepreneurs, will collaborate with Dell and Microsoft to host an education event on Social Selling as part of its new Small Business BC Plus Series.

The co-hosted event, Small Business BC + Dell and Microsoft - Social Selling, happens on Thursday, April 21, 2016 at Simon Fraser University's Segal Building in Vancouver, and will help educate small business owners on mobile platforms and social channels shaping the business landscape.

"In this fast-paced age of online communication, entrepreneurs know that connecting with their customers using social media is the key to creating an up-to-date marketing and sales strategy," says George Hunter, CEO of Small Business BC. "We are delighted to partner with Dell and Microsoft to help small business owners advance their business through mobile platforms and social channels."

This free event features networking with 200 BC entrepreneurs and engaging keynotes from leaders in social technology, including:

• Bryan E. Jones, Vice President, Commercial Marketing, Dell
• The Role of Social Selling in B2B Enterprise Sales
• Nancy Pearce, Senior Solution Specialist - Enterprise Portfolio and Project Management, Microsoft
• Susana Landeira, Social Selling Lead, Microsoft

"Helping customers reach their full potential through the use of technology continues to be a guiding force for Dell," says Bryan E. Jones, Dell's Vice President of Commercial Marketing. "We believe that social media plays a pivotal role in business development, helping organizations develop deeper and richer relationships."

More details can be found at http://sbbc.co/DellMicrosoft.

About Small Business BC
Small Business BC provides entrepreneurs with the information and guidance necessary to build a solid foundation for their business. Through a wide range of products, services, education and resources there's a piece that fits with every business. No matter what stage or what skill level, when an entrepreneur finds themselves asking, "How do I...?" Small Business BC is the one to call.

About Dell
Dell Inc. listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.ca.

About Microsoft Canada
Established in 1985, Microsoft Canada Inc. is the Canadian subsidiary of Microsoft Corporation (NASDAQ: MSFT) the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft Canada provides nationwide sales, marketing, consulting and local support services in both French and English. Headquartered in Mississauga, Microsoft Canada has nine regional offices across the country dedicated to empowering people through great software -- any time, any place and on any device. For more information on Microsoft Canada, please visit www.microsoft.ca.

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