SOURCE: DemandLab

DemandLab - Total Revenue Marketing

April 14, 2015 11:00 ET

DemandLab CEO wins SLMA Award

Rhoan Morgan, CEO of DemandLab, has been named one of the Sales Lead Management Association's "20 Women to Watch in Sales Lead Management" in 2015

PHILADELPHIA, PA--(Marketwired - April 14, 2015) - DemandLab CEO Rhoan Morgan was named as one of "20 Women to Watch in Sales Lead Management" by the Sales Lead Management Association (SLMA). This leadership program recognizes saleswomen, marketing managers, consultants, speakers, book authors, and bloggers who demonstrate uncommon expertise, commitment, and leadership in the field of sales lead management.

Morgan, whose full-service agency specializes in marketing automation, offers a range of services that bring sales and marketing teams together and enable the sales team to move leads forward.

"Aligning sales and marketing is a big part of what we do at DemandLab. Having seen first hand how powerful and rewarding a well-designed lead lifecycle management program can be for our clients, though really optimizing marketing automation and sales processes, it's something that I believe in strongly," said Morgan. "It's an honor to be recognized by the SLMA, and one that I couldn't have achieved without the entire team at DemandLab and our loyal clients."

Morgan was nominated by Maria Pergolino, VP, Marketing at Apptus.

"Having worked with Rhoan as a peer and as one of her clients, I know she consistently delivers smart, resourceful sales-lead campaigns that support the broader strategic vision of the organization," Pergolino said. "I was delighted to put her name forward for consideration and to hear that her unique talents have been recognized."

The Sales Lead Management Association has served the sales lead management community since 2007. The organization has 8,450 B2B, B2C, and academic members across North America and around the world.

This year's judges included executives from Velocify, Heinz Marketing, New Business Strategies, and eMarketing Strategy. Winners were selected based on their contributions to the fields of sales lead management, marketing, and sales. Additional contributions to the field -- such as board positions, authorships, and public presentations -- were also taken into account. 

About DemandLab
Founded in 2009, DemandLab specializes in marketing, CRM services, and demand generation and lead lifecycle strategy centered on marketing automation. The company has executed hundreds of projects for over 70 clients. With a focus on the innovative use of marketing automation and CRM platforms, DemandLab applies industry-proven best practices along with proprietary methodology to optimize marketing efforts. Together, the team of consultants, designers and content creators delivers technical innovation, advanced application of marketing automation platforms, and expertise in demand generation and communications optimization tactics. Click here to learn more about DemandLab.

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