SOURCE: Demibooks


December 15, 2010 09:03 ET

Demibooks Unveils Astrojammies: The World's First Demibooks™ Book App for the iPad

New Children's Space Adventure Story Blends Interactive Movement, Rich Artwork and Sound Adding to an Amazing Tale About a Magical Pair of Jammies

CHICAGO, IL--(Marketwire - December 15, 2010) - Demibooks, developers and publishers of richly interactive books for the iPad and other tablet devices, today unveiled Astrojammies, the company's debut title. Written and illustrated by author Stacey Williams-Ng for children between the ages of three and eight, Astrojammies is a fantastic tale, written in rhyming verse, about an ordinary boy named Jimmy whose hooded jammies suddenly transport him to the far reaches of space. Readers interact and guide Jimmy along the way, helping as he encounters characters, explores strange new worlds and dodges the many dangers of cosmic travel including speeding comets and a wily space baboon!

"The highly interactive features in digital books appeal to this generation of young readers, whose expectations are higher than ours were as kids. Because this format stimulates the senses of sight, touch and hearing, the story is immersive and exciting," said Stacey. "The interactive components inspire them, and enhance comprehension by rewarding kids for their curiosity. And just like illustrations have always done, these features can engage children in a deeper conversation with the parent or teacher who is reading along."

Astrojammies readers use their fingers to move and spin characters, launch a rocket, and squish into a planet made entirely of goo among many other fun dynamic features. Readers also enjoy the sounds of a dreamlike original music score along with professional narration.

Quality digital e-books that combine good storytelling with rich visual design and interactive elements to create a comprehensive reader experience are extremely challenging to produce without massive studio and programming resources. This reality has been a major roadblock for writers and artists who may have wonderful ideas but neither the means nor technical expertise to bring them to life. Demibooks drastically simplifies and lowers the cost of interactive e-book production by working directly with artists to transform and digitize their story concepts into a Demibooks book app. Once developed, these book apps can be downloaded onto the iPad, iPhone and iPod touch or other multi-touch tablet platforms.

"We are proud to have an entertaining and engaging space adventure book like Astrojammies as our first title," stated Rafiq Ahmed, founder and president of Demibooks. "Astrojammies was developed specifically with the iPad in mind. We enjoyed collaborating with Stacey on a common canvas -- one on which she drew and painted and where we applied the Demibooks magic." Stacey added, "Seeing my paintings move and come alive was an exciting moment for me."

Astrojammies Availability and Pricing
Astrojammies is available now and costs $4.99 to download. Demibooks book apps are compatible with all versions of Apple's iPad. To download visit the Apple iTunes store:

About Demibooks
Demibooks is a Chicago-based publishing technology company with offices in Sydney, Australia and Tokyo, Japan. Demibooks provides publishing services and technologies for developing Demibooks™ book apps, which are richly interactive storybook applications for multi-touch smartphones and tablet computing devices such as the iPad. Blending expertise in software development, mobile technologies, user experience and digital media, the company works closely with authors, illustrators and publishers. For more information please visit

Contact Information

  • Contact:
    Steve Fiore
    Zenzi Communications
    Ph: 858-523-9020
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