SOURCE: Goodman Marketing Partners

March 18, 2008 13:58 ET

Denise Williams Brings East Coast Presence to Goodman Marketing Partners

SAN RAFAEL, CA--(Marketwire - March 18, 2008) - Goodman Marketing Partners (GMP), a full service direct marketing company in San Rafael, CA, announced today the appointment of Denise Williams as director of strategic marketing. In this position, she operates from Philadelphia and is responsible for business development efforts on the East Coast.

Williams joins GMP from Customer Communications Group (CCG) in Denver, CO, a full service customer relationship marketing (CRM) agency, where she was vice president, new business development. In this position, she developed new business relationships, including the strategic planning of database marketing initiatives with Sterling Commerce, new product launch for Infoture, and research and development for ACE-USA. Earlier Williams was executive director of new business development and group account director with DMW Worldwide in Wayne, PA where she built relationships with dozens of new clients and launched the first multi-channel Web campaign for the agency whose core competencies were primarily direct mail and DRTV. Prior to this, Williams was account director with Devon Direct Euro RSCG in Berwyn, PA.

Williams is a graduate of Temple University where she earned a bachelor of arts degree in journalism with a concentration in Advertising and Public Relations and minored in Social Psychology. She is an active member of and serves on the board of directors for the Philadelphia Direct Marketing Association (PDMA). She is a resident of Philadelphia.

Goodman Marketing Partners is a strategic direct marketing company based in San Rafael, CA, comprised of senior direct response specialists who design, develop and execute direct marketing solutions. The firm provides clients with a complete range of direct response services including direct mail, email, landing pages, direct response print, television and radio, and point-of-sale collateral. Current clients include Autodesk, Avicena Group, Education Finance Partners, KCSM TV, KCSM FM, REX & Co, and Wells Fargo Bank. In 2007, the San Francisco Business Times ranked GMP as one of the "Top 100 Women-Owned Businesses" in the San Francisco Bay Area. For more information, visit www.goodmanmarketingpartners.com.

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