SOURCE: Arthouse Design

Arthouse Design

February 17, 2014 08:00 ET

Denver-Based Arthouse Design Completes Project Identity & Signage for Zenith Meridian Apartment Complex

DENVER, CO--(Marketwired - Feb 17, 2014) - Arthouse Design (www.arthousedenver.com), a Denver-based design studio offering city branding; corporate and project branding & identity, wayfinding signage and environmental graphic design services, and print and electronic graphic design, has completed a commission to develop designs, mock-ups, and final designs for logo, branding and wayfinding signage for the Zenith Meridian Apartment Community in Englewood, Colorado. The Zenith Apartment Community is a development of Shea Properties.

The Arthouse Design team was commissioned to review site photographs for the apartment community, develop multiple design options for a family of monument signs and wayfinding signage for the Zenith apartment community, finalize designs, and oversee production and fabrication of the signage. This design project included signage placed throughout a five-acre parcel of land, and included wayfinding signage for driving, parking, the clubhouse, and individual apartment buildings. This project is now complete.

Arthouse Design developed a series of signs, including giant, cut-out letters of the word "Zenith" at the community's entrance, exterior wayfinding & specific building locator signage, building identification for the clubhouse and specific apartment buildings, and parking signage. "Our challenge was to incorporate some graphic elements of the Shea Properties brand into the Zenith signage, while also making sure this community for young, urbanites had its own identity," said Marty Gregg, Arthouse Design principal and founder. "In finishing this project, we created recognizable graphic elements that tie all the different types of signs together in a common family for Zenith, and which also honors the Shea Properties brand."

Signage developed for the Zenith apartment community by the Arthouse Design team is clean and modern, which complements the crisp, modern architecture of the community. "The Zenith Meridian apartment community has great, modern architecture, with lots of curved, arcing rooflines, huge windows, and use of modern materials such as glass and steel," said Mr. Gregg. "To complement the architecture, we used a combination of steel, and acrylic, with a high contrast between the letters and backgrounds for super high readability," he said.

About Arthouse Design
Founded in 1996, Arthouse Design offers strategic consulting and design services locally, regionally, and nationally, with a specialty in wayfinding, environmental graphics, project branding, and a host of other graphic design services. The firm's extensive body of work includes city branding; company, product, and real estate project branding and identity; logos, corporate identity programs, brochures, advertising, direct mail, book design, and posters. Arthouse Design specializes in environmental graphic design, wayfinding programs & systems, and signage design for cities, university campuses, hospital and healthcare facilities, themed retail environments, commercial and multi-family residential developments, and more. Martin ("Marty") Gregg is a founding principal of Arthouse Design, and leads the Arthouse Design team. He holds more than 25 years of experience as a graphic designer and creative director, and has been a member of the advisory board to Colorado State University's design department (his alma mater). In 2002, Mr. Gregg was named to the Mayor's Committee on Vital Signs for the City and County of Denver, on which he continues to serve. He also speaks nationwide on graphic, wayfinding, and signage design to a wide variety of audiences. Arthouse Design can be reached at: 303.892.9816, or www.arthousedenver.com.

Editor's Note: Arthouse Design has high-quality, high-resolution images of the completed project. To obtain images of this project, please contact Arthouse Design's Agency of Record, DeWinterComm Marketing & PR Agency at www.DeWinterComm.com  

Contact Information

  • Media Contact:
    Courtney DeWinter
    DeWinterComm Marketing & PR Agency - Denver, Colorado
    303.572.8180
    www.DeWinterComm.com