SOURCE: JOINGO

February 03, 2015 07:00 ET

Desert Diamond Casinos Go Mobile With JOINGO, Providing In-App Diamond Rewards Access and Location-Based Promotions for Three Arizona Properties

TUCSON, AZ and LAS VEGAS, NV--(Marketwired - February 03, 2015) - JOINGO®, the leading provider of mobile engagement solutions for the casino gaming industry, and Desert Diamond Casinos & Entertainment, an enterprise of the Tohono O'odham Nation, announce the launch of Desert Diamond Casinos' mobile app, MY DDC. The JOINGO-powered app integrates with the casino's existing IGT systems, features real-time account info for Diamond Rewards members, plus in-app access to amenities and information for all three of their Arizona properties.

With locations in Tucson, Sahuarita and Why which offer entertainment options ranging from gaming to fine dining to major concerts at the 2,600-seat Diamond Center, Desert Diamond Casinos is perfectly positioned to get the most out of JOINGO's capabilities to engage their guests.

Using JOINGO's intuitive mobile platform, Desert Diamond Casinos delivers Free Play, dining offers and promotions to their guests' iOS and Android devices. Geofencing capabilities allow Desert Diamond Casinos to target and automate the delivery of marketing messages, sending offers to guests when and where they are most likely to act on them. Integrations provide the utmost in functionality, providing Diamond Rewards members with immediate access to points, tier levels, and Reward Dollar balances, in-app ticket purchasing though Star Tickets, restaurant reservations through OpenTable, plus social sharing capabilities via Facebook and Twitter.

"We are excited to partner with Desert Diamond Casinos to bring mobile into their operations," said Seamus McGill, JOINGO's President. "With the powerful capabilities in our mobile loyalty and engagement solutions, Desert Diamond is positioned to really capitalize on real-time marketing."

"The JOINGO design team created a striking mobile app for us in very little time," said Treena Parvello, Director of Communications and Public Relations for the Tohono O'odham Gaming Enterprise. "We are especially excited to use geofencing to engage with our guests at the time and place it will be most convenient for them."

The Desert Diamond Casinos app is available now on iPhone and Android.

About JOINGO®
JOINGO is a mobile technology company based in San Jose, CA with offices in Las Vegas. JOINGO's patented technology targets smartphones and tablets using the latest in apps, location-based services, mobile gaming and more. JOINGO allows brands to reach mobile users with highly personalized and interactive mobile marketing campaigns that drive increased reach, loyalty, and revenue. For more, visit www.joingo.com, on Facebook, or Twitter @joingo_com.

About Desert Diamond Casinos & Entertainment
Desert Diamond Casinos & Entertainment with three locations in Southern Arizona (Tucson, Sahuarita, and Why), is owned and operated by the Tohono O'odham Gaming Enterprise, an enterprise of the Tohono O'odham Nation. Amenities include gaming options, hotel, fine dining and nightlife, sporting events, music, comedy, and one of the region's finest convention centers and high-tech meeting facilities. More information can be found at www.ddcaz.com, on Facebook (/DDCAZ), or on Twitter (@DiamondCasinos).

Image Available: http://www.marketwire.com/library/MwGo/2015/2/3/11G032163/Images/MY_DDC_Home-247283948149.jpg
Image Available: http://www.marketwire.com/library/MwGo/2015/2/3/11G032163/Images/Tucson-Landing-166565789132.jpg
Image Available: http://www.marketwire.com/library/MwGo/2015/2/3/11G032163/Images/Tucson-Promotions-856402437477.jpg

Contact Information

  • JOINGO Contact:
    Evelyn Nelson
    Marketing Coordinator
    888-400-5085
    evelyn@joingo.com

    Desert Diamond Casinos Contact:
    Treena Parvello
    520-342-2905

    Matt Smith
    520-321-1111