SOURCE: Destination Cellars

Destination Cellars

December 13, 2011 09:03 ET

Destination Cellars Announces Third Annual Winery and Alliance Partners of the Year Awards

Castello di Volpaia, Hourglass and Tamber Bey Recognized

Young Presidents' Organization Honored as Alliance Partner of the Year

DULLES, VA--(Marketwire - Dec 13, 2011) - Destination Cellars, the first and only luxury destination wine club, today announced the recipients of its third annual Winery and Alliance Partner of the Year awards.

"Recognizing our winery and alliance partners is something I've come to look forward to every year," said David Keuhner, founder and CEO, Destination Cellars. "Having quality and trusted partnerships has shaped who we are today and it is a joy to be able to acknowledge them with these awards."

The following partners are recognized for their standard of partner excellence in 2011:

International Winery Partner of the Year - Castello di Volpaia. Castello di Volpaia is located in the medieval village of Volpaia, famous for having the highest elevation of all of the wineries in the Chianti area of Italy. Under the guidance of owners Carlo and Giovannella Mascheroni Stianti, they've found a project that, even though reaching international status, is deeply rooted in local traditions.

"We love being able to introduce members of Destination Cellars to our vineyard," said owner Carlo Mascheroni Stianti. "Being able to bring curious wine-lovers to Volpaia and the unique wineries here is a great opportunity for us to share our community with people who otherwise wouldn't be able to experience it."

National Winery Partner of the Year - Hourglass. After his father lost his Zinfandel vineyard to phylloxera, Hourglass owner Jeff Smith learned that the property's unique location would be perfect for producing Cabernets. Completed in 2009 and under the direction of winemaker Bob Foley, Hourglass Cabernets represent a cutting-edge, modern Napa Valley winemaking style that is decidedly simple, with elegantly modern architectural influences.

"At Hourglass, we pride ourselves in giving our visitors unique wine experiences, which is why we align so well with the Destination Cellars brand," said Jeff Smith, owner. "We feel so fortunate to have found David Keuhner and his staff. They have helped us drive our mission forward and together, we will strive to bring the world of wine to members for years to come."

New Winery Partner of the Year - Tamber Bey. Tamber Bey is renowned for its 100% estate-grown Cabernet Sauvignon, Merlot, Cabernet Franc, Petit Verdot and Chardonnay. With estate vineyards in the Oakville and Yountville appellations, these Napa Valley cool-climate grapes are designated for the Tamber Bey signature wines.

"We're proud to be accepting this award for new winery partner of the year," said owner Barry Waitte. "With so many amazing new winemakers emerging every year, we're honored to be selected. Working with Destination Cellars has been a joy to work with and we're looking forward to many more years of partnership."

Alliance Partner of the Year - YPO (Young Presidents' Organization). YPO is a not-for-profit, global network of young chief executives connected around the shared mission of becoming Better Leaders Through Education and Idea Exchange™. Founded in 1950, YPO today provides 19,000 peers and their families in 110 countries with access to unique experiences, world-class resources, alliances with top learning institutions, and specialized Networks that help them enhance their business, community and personal leadership. Altogether, YPO member-run companies employ more than 16 million people around the world and generate US$6 trillion in annual revenues.

"This has been an incredible opportunity for us," said Brad Scott, YPO wine network strategic alliance chair. "Our members have greatly enjoyed being able to have access to the best wineries and wine experts in the world. We are privileged to be recognized with this award by a brand that so closely supports our mission of commitment to quality and leadership within their market."

All award winners were selected based on their ability to meet or exceed the following judging criteria:

  • Support of Destination Cellars in the market place
  • Ability to participate in programs, events and new offerings
  • Qualitative internal team feedback
  • Client feedback for wine experiences at the winery (*winery award criterion only)

About Destination Cellars

Founded in 2006, Destination Cellars is the first and only luxury destination club that offers affluent wine, food, and travel enthusiasts services including custom "wine experience" travel, direct to consumer wine sales, private wine events, and wine cellar management. Individual and corporate club members enjoy exclusive, personalized access to more than 125 of the world's finest wineries spanning eight countries. A licensed wholesaler and retailer, Destination Cellars has cultivated some of the top wines in the world and assist clients with acquiring these hard to find wines through its private labeled online wine portal. Destination Cellars has built an esteemed alliance network to guarantee its members receive the best services available, including MasterCard, YPO, TIGER 21, Exclusive Resorts, Inspirato, Merrill Lynch, VIP Desk, YouthQuest Foundation, and The Brenda MacDonald Melanoma Research Foundations.

For more information on Destination Cellars, visit or contact us at 866-920-9463.

Contact Information

  • Press contact:
    Karyn Martin
    451 Marketing
    (617) 462-0108
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