SOURCE: DHS Holding, Co.

June 03, 2013 12:17 ET

DHS Holding, Co. Releases Campaign Update

NASHVILLE, TN--(Marketwired - Jun 3, 2013) - DHS Holding, Co. (PINKSHEETS: DHSM) announced today that the Lucky Fox marketing campaign that started on June 1 has yielded promising results early on.

Since the launch of the Lucky Fox "Welcome Package" campaign at 12am Saturday Morning, LuckyFoxCasino.com has seen a substantial increase in the following categories.

  • Internet traffic has come from 48 different countries around the world, with most traffic coming from Hungary, Malta, Canada, Slovakia, Germany and the United States, followed closely by the UK.
  • Memberships have tripled.
  • Traffic has increased 1800%, with nearly 60% of traffic coming from page referrals and search results from websites like Yahoo and Google.

DHS Holding, Co. president Charlie Barrett stated, "As we continue with marketing campaigns similar to this one, we hope to see a continued increase in revenue to LuckyFoxCasino.com."

Online gaming is $180 billion per year industry and DHS Holding, Co. will advertise and market LuckyFoxCasino.com worldwide in an attempt to capture its share of this $180 billion industry.

About the company

The primary focus of DHS Holding Co. is directed to pursue mergers and acquisitions of companies with potential for growth and success. DHS is aggressively moving to develop and expand on both domestic and international opportunities that include launching an online casino through Lucky Fox Casino, LTD, a wholly-owned subsidiary of DHS Holding, Co. and SalesKing.com.

Source Information
www.dhsholding.com
www.luckyfoxcasino.com
www.otcmarkets.com/stock/dhsm/quote

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. These forward-looking statements are based largely on the expectations or forecasts of future events, can be affected by inaccurate assumptions, and are subject to various business risks and known and unknown uncertainties, a number of which are beyond the control of management. Therefore, actual results could differ materially from the forward-looking statements contained in this press release. A wide variety of factors that may cause actual results to differ from the forward-looking statements include, but are not limited to, the following: the Company's ability to increase revenue and profits in the current economic climate; the effect of changing economic conditions; inability to manage growth; and changes in government regulations, controls and similar matters. These cautionary statements should not be construed as exhaustive or as any admission as to the adequacy of the Company's disclosures. The Company cannot predict or determine after the fact what factors would cause actual results to differ materially from those indicated by the forward-looking statements or other statements. The reader should consider statements that include the words "believes," "expects," "anticipates," "intends," "estimates," "plans," "projects," "should," or other expressions that are predictions of or indicate future events or trends, to be uncertain and forward-looking. The Company does not undertake to publicly update or revise forward-looking statements, whether as a result of new information, future events or otherwise.

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