SOURCE: DialogTech


September 28, 2015 06:01 ET

DialogTech to Present on Call Tracking Strategy for Mobile Paid Search at SMX East 2015

DialogTech to Discuss the Significance of Call Tracking in Mobile Paid Search at the World's Leading Search Engine Marketing Conference

CHICAGO, IL--(Marketwired - Sep 28, 2015) - DialogTech, the market leader in call analytics and automation for the enterprise and agencies, today announced its presence at SMX East, the world's largest search engine marketing conference and expo. Hosted by Search Engine Journal, this event will take place Sept. 29 - Oct. 1 at the Jacob Javits Convention Center in New York, NY. At the show, DialogTech's Product Marketing Manager, Jon Byrd, will present a session discussing the significance of call tracking strategy for mobile paid search.

DialogTech Presentation At-A-Glance

Presentation: "New Call Tracking Strategies for Mobile Paid Search that Really Work"

  • Who: Jon Byrd, product marketing manager, DialogTech

  • What: Mobile paid search will generate 50 billion calls this year. Are you ready? Join call tracking experts from DialogTech to learn the latest proven strategies around driving quality call conversions and revenue from mobile paid search.

  • When: Tuesday, September 29, 2015 from 3:20 p.m. - 3:40 p.m. ET

  • Where: SMX East Theater A

DialogTech is re-architecting the way companies can attribute and enhance phone leads by delivering a solution that offers a powerful, extensive and flexible platform to optimize the entire sales funnel. Due to the pervasiveness of smartphones, DialogTech's Voice360™ platform is a unique suite of applications to control, measure and optimize the impact of phone calls throughout every stage of the customer lifecycle -- from discovery to purchase to retention, eliminating critical blind spots for CMOs.

Attending SMX East 2015? Come see DialogTech in the Expo Hall at booth #444 and attend Jon Byrd's speaking session titled, "New Call Tracking Strategies for Mobile Paid Search that Really Work", for a chance to win a $100 American Express gift card.

Tweet this: .@DialogTech presents call tracking strategy for #mobile paid search @ #SMX East Sept. 29-Oct. 1 in NYC

Supporting Resources

About DialogTech
DialogTech, the combination of Ifbyphone and Mongoose Metrics, is the market leader in call analytics and automation. Thanks to smartphones, consumers are calling businesses to engage in conversation at record rates throughout every stage of the customer journey. DialogTech provides marketing professionals with a single platform that enables transparency and control over every conversation, so companies can optimize lead generation, acquire new business faster and increase customer loyalty.

DialogTech's Voice360™ platform consists of a unique suite of applications that includes call attribution, call scoring, contextual call routing, call management and automated voice notifications. DialogTech has successfully processed over one billion minutes of voice engagements for its customers, and serves as a strategic partner to more than 5,000 enterprises, digital agencies and fast-growing companies across a wide variety of industries. For more information visit

Contact Information

  • Media Contact
    Tanaya Lukaszewski
    Kulesa Faul for DialogTech
    (916) 712-3791
    Email Contact