SOURCE: Diamant Art Corporation

September 19, 2006 16:00 ET

Diamant Film Corporation Begins Marketing Its Consumer Friendly Products Directly to Major Grocery Chains in the U.S. and Canada

TORONTO -- (MARKET WIRE) -- September 19, 2006 -- Diamant Art Corporation (OTCBB: DIAAF) is pleased to announce today that, through its wholly owned subsidiary, Diamant Film Inc., it plans to begin a full blown consumer marketing campaign designed to target consumers via their local grocery stores. The announcement was made by Stefan Gudmundsson, CEO of Diamant Film.

Concurrently, the company has re-engineered its packaging with a more user-friendly display box to accommodate grocery chains and consumers. Diamant has identified a major supermarket chain, Bristol Farms, and Albertsons as three initial potential retail outlets for Diamant products, and the company is currently strategizing with its internal team regarding other major retail chains throughout the U.S. and Canada.

Diamant has already reached the critical point in China and most of the Orient with regards to distribution of its food wrap products. The opportunity for Diamant to gain further market acceptance in those locations is large, as other food wrap products containing PVC have now been outlawed and banned in those locations.

National television commercials promoting Diamant's consumer friendly products will be produced within the year and media time will be purchased in order to present the company's products directly to consumers.

"We have made major strides with our superior products and look forward to further showcasing them directly to the public via national television. We want the general public to decide which product is better and safer for their families -- those food wraps with PVC or Diamant Film," stated Mr. Gudmundsson.

About Diamant Art Corporation

Diamant Art Corporation, through its wholly owned subsidiary Diamant Film Inc., has secured the exclusive marketing and distribution rights in the United States, Territory of the People's Republic of China, Canada, Mexico and the Bahamas to Diamant™ film, a non-PVC food stretch film.

Diamant™ film is the world's first plasticizer-free stretch film based on polystyrene and the first food wrap film that is environmentally friendly and recyclable. Diamant™ film has recently received the ECO logo certified by the Environmental Choice (M) Program. The Environmental Choice (M) Program is North America's leading benchmark of environmentally responsible products and services. Diamant™ film has successfully met the criteria for both the environmental and performance standards.

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This media release may contain forward-looking statements regarding but not limited to management, market potential, distributor success, market size, international sales, marketing, future events and performance of the Company which involve risks and uncertainties that could materially affect actual results. Investors should refer to documents that the Company has filed with the SEC for a description of certain factors that could cause actual results to vary from current expectations and the forward-looking statements contained in this media release.

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