SOURCE: Schubach Jewelers

January 30, 2008 12:15 ET

Diamond and Diamond Alternative Retailer, Joseph Schubach Jewelers, Unveils New Web Site

From Moissanite and Diamonds to Wedding Bands and More, the New Offers a Wide Variety of Fine Jewelry Items in an Easy-to-Navigate Format

SCOTTSDALE, AZ--(Marketwire - January 30, 2008) - With Valentine's Day just two weeks away, Joseph Schubach Jewelers just made it easier than ever to find the perfect romantic gift. The 10-year-old online retailer with a nearly 100-year history in the fine jewelry business last week launched a newly redesigned Web site that promises shoppers a user-friendly, streamlined experience.

Designed to better meet the growing needs of online shoppers, the site,, now features a wider selection of natural diamond jewelry, including solitaire engagement rings, diamond stud earrings and other classics, as well as a wide variety of affordable diamond alternative options such as moissanite, lab-grown Gemesis diamonds and clarity-enhanced diamonds. The site also features a cleaner design that's easier to navigate and use.

In tandem with the new site launch, Joseph Schubach Jewelers is also launching its new customer service program, the Peace of Mind Guarantee, a full-spectrum approach to customer service and satisfaction that covers every aspect of a buyer's shopping experience -- before, during and after the sale.

"The Schubach family has a history in fine jewelry that dates back nearly 100 years," said Joseph Schubach, CEO and head jeweler. "While I've broken the mold and taken the business online, Joseph Schubach Jewelers still does business the way my father and grandfather did -- with a Peace of Mind Guarantee that includes plenty of personal guidance, a commitment to quality, low prices and a flexible return policy. I believe our new Web site will make it easier than ever for shoppers to find the jewelry of their dreams, get their questions answered and know they'll be 100 percent satisfied with their purchase."

To support the Peace of Mind Guarantee and help visitors with their purchases, Joseph Schubach Jewelers also offers both live online chat and phone service Monday through Friday from 8:30 a.m. to 5:00 p.m. Mountain Standard Time. Shoppers can call (888) 724-8222 or visit the Web site for assistance.

About Joseph Schubach Jewelers

Headquartered in Scottsdale, Ariz., Joseph Schubach Jewelers specializes in Web-based diamond and diamond alternative jewelry sales worldwide. Family-owned since 1910, the company operates, the Internet's leading retail Web site for Gemesis and moissanite engagement rings, earrings and other jewelry products, as well as custom-designed settings, natural diamonds, gemstones and precious metals like titanium and tungsten wedding bands.

Joseph Schubach Jewelers is led by CEO and head jeweler Joseph Schubach, who represents the third generation of fine jewelers in the Schubach family. For more information about Joseph Schubach, diamonds or diamond alternatives, visit the company's Web site.

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