SOURCE: Digicel

September 08, 2006 16:15 ET

Digicel Wins License in Papua New Guinea

New License to Extend Reach of Seamless Pan South Pacific Network, Excellent Network Coverage and Service Promised for PNG Mobile Customer

PORT MORESBY, PAPUA NEW GUINEA -- (MARKET WIRE) -- September 8, 2006 --Digicel Pacific Ltd, the exciting new entrant to the South Pacific mobile telecommunications industry, continues its expansion in the region with the announcement that it has been awarded a license to operate a GSM network in Papua New Guinea.

With a population of 5.9 million people and mobile penetration at just 1%, Digicel is committed to delivering a world class network to Papua New Guinea that will transform the market with accessible and high quality services. Digicel Papua New Guinea expects to launch in early 2007.

According to Denis O'Brien, Chairman of Digicel Pacific Ltd, "At Digicel we have a strong track of entering new markets where communications needs are underserved and completely transforming the market. We are in 20 markets to date and are excited about entering the underserved Papua New Guinea market. We look forward to creating a substantial business in Papua New Guinea, creating employment and allowing more people here to harness the benefits of mobile telecommunications in their day to day lives.

"This is an exciting new development in the growth of Digicel in the South Pacific region. Our aim is to place the entire Pan-South Pacific region at the cutting edge of wireless technology by delivering superior technology and being passionate about providing the best mobile phone service to customers," added Mr. O' Brien.

Digicel is committed to building a seamless Pan South Pacific GSM network and to date has been awarded a GSM license from the Government of Samoa and granted a license in principal from the government of Fiji in April 2006. Digicel is also title sponsor of the Fijian Rugby Sevens.

Digicel Pacific Ltd is headed by Ms. Vanessa Slowey, who prior to joining Digicel Pacific, was instrumental in the roll out of Digicel operations in the Caribbean islands of Anguilla, Barbados, Cayman Islands, Trinidad & Tobago and Haiti.

"March 2007 will be the start of an exciting new era in telecommunications in PNG with competing mobile networks bringing improved services at cheaper prices to far more people in Papua New Guinea than have previously had access to mobile phone services," said Commissioner and CEO of the Independent Consumer and Competition Concession of PNG Mr. Thomas Abe in a recent release announcing Digicel Pacific's new license.

"Mobile phone services will be available in many areas of Papua New Guinea where at present there is limited mobile phone access, and indeed, it will bring mobile phones to a lot of places which currently have access to no telephone at all," he added.

Founded in 2000, Digicel is one of the fastest-growing telecommunication operators in the world to date with a seamless pan Caribbean GSM network across 20 countries to date, covering a total population of 15 million people. The company has rapidly gained market share by offering competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services, and state-of-the-art handsets as well as active participation in local communities.

About Papua New Guinea
Location: Oceania, group of islands occupying the eastern half of the
island of New Guinea
Population: 5,670,544 (July 2006)
Language: English and Melanesian Pidgin
Economy: Agriculture and Mining
About Digicel

Since its launch in 2001, Digicel has become the fastest growing wireless telecommunications operator in the Caribbean. After five years, Digicel is renowned in the region for competitive rates, unbeatable coverage, superior customer care, a wide variety of products and services, and state-of-the-art handsets. It is the largest GSM operator in the region.

By offering innovative wireless services and community support, Digicel has become a leading brand in the Caribbean and has placed the region at the cutting edge of wireless communications.

Digicel is committed to delivering world-class mobile telecommunications services to the South Pacific that will transform the region by placing it at the cutting edge of wireless technology, while challenging competitors in a manner that drives positive business development. Associated benefits of Digicel's presence in the market include job creation, investments in the economy and community support.

Contact Information

  • Contact:
    Maureen Rabbitt
    Digicel
    +1 (876) 361 2852 (Jamaica)

    Dacrie Brooks
    Cohn & Wolfe for Digicel
    +1 (212) 798 9804 (New York)