Digital Ally to Introduce "Bullet Camera" Option for FirstVU HD Body Camera System at IACP Conference

LENEXA, KS--(Marketwired - Sep 11, 2014) - Digital Ally, Inc. (NASDAQ: DGLY) ("the Company"), which develops, manufactures and markets advanced video surveillance products for law enforcement, homeland security and commercial applications, today announced that it will introduce a "bullet camera" option for its FirstVU HD Officer-Worn Video System at the upcoming International Association of Chiefs of Police ("IACP") Conference, which is scheduled for October 25-28, 2014 in Orlando, Florida.

"While the wide-angle lens of our torso-mounted camera allows for a comprehensive view of an incident, the bullet camera provides greater insight into where an officer was specifically looking during events in the field," stated Stanton E. Ross, Chief Executive Officer of Digital Ally, Inc. "In this respect, the bullet camera is similar to our FirstVU HD's helmet mount, but it can be attached to a pair of glasses or an officer's hat." (See photo or link accompanying this release)

"The new bullet camera provides another option in the extensive array of possible mounting locations for our FirstVU HD body camera system, which will now be able to meet the needs of law enforcement agencies regardless of their specific body-worn camera policies," continued Ross. "Our bullet camera is smaller and lighter than other eyeglass-mounted options currently on the market and is therefore more comfortable to wear. The bullet camera also works with our patented VuLink connectivity device, which allows hands-free activation of the body camera system, thereby enhancing the safety of officers in the field and eliminating distractions that can result from having to manually turn on some of our competitors' body cameras."

"Currently, over 1,300 law enforcement agencies/departments are either using or evaluating our FirstVU HD body camera system," added Ross. "We firmly believe that state, county and city police departments should consider the value proposition of the FirstVU HD system, and our other video solutions, as part of their due diligence regarding options available in the marketplace." 

Technical capabilities of the bullet camera are consistent with the FirstVU HD's torso-mounted camera and include:

• 130º wide-angle field of view.
• Ability to capture what an officer actually sees.
• Unmatched .08 Lux low-light sensitivity, which allows recording in dark conditions without suggesting to a jury that the officer could see more than is humanly possible.
• Wide Dynamic Range (WDR) recording, which provides dual-exposure (one dark, one light) video capture that can be blended together to simultaneously retain detail in both light and dark segments of every video frame. This prevents bright areas from becoming over-exposed and darker areas from losing detail in high-contrast situations.
• Up to 720p HD video resolution.
• Advanced compression (H.264) results in smaller file size, thereby allowing faster upload speeds and lower costs when stored in the "cloud."
  
  

Digital Ally's FirstVU HD is the most technically advanced officer-worn body camera system on the market for the following reasons:

• It is the only body-worn video system that can be turned on automatically when emergency lights are activated on law enforcement vehicle and/or when in-car video system is manually activated.
• Enhances officer safety by eliminating distractions associated with having to turn on the body camera.
• FirstVU HD can activate the in-car video system when the officer is up to 200 feet away from the vehicle.
• Longer pre-event recording time more effectively documents events leading up to incidents in the field.
• Rechargeable battery can last up to 2.5 days while powered on.
• User-replaceable battery allows the unit to remain in service by eliminating the need to send the unit back to the manufacturer to have the battery replaced.
• Larger memory allows officer to record as much footage as needed, regardless of what the officer encounters during shift.
• Cloud and local storage options to meet the budget and policy requirements of law enforcement departments.
• FirstVU HD system provides free "app" to add notes, GPS and event tagging to incident recordings; ability to display "live" view or playback of recordings, along with remaining storage space and battery life; and secure access to camera controls.
  
  

About Digital Ally, Inc.

Digital Ally, Inc. develops, manufactures and markets advanced technology products for law enforcement, homeland security and commercial applications. The Company's primary focus is digital video imaging and storage. For additional information, visit www.digitalallyinc.com.

The Company is headquartered in Lenexa, Kansas, and its shares are traded on The Nasdaq Capital Market under the symbol "DGLY."

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. These forward-looking statements are based largely on the expectations or forecasts of future events, can be affected by inaccurate assumptions, and are subject to various business risks and known and unknown uncertainties, a number of which are beyond the control of management. Therefore, actual results could differ materially from the forward-looking statements contained in this press release. A wide variety of factors that may cause actual results to differ from the forward-looking statements include, but are not limited to, the following: the Company's ability to deliver its new product offerings, including the VuLink and FirstVU HD, as scheduled, obtain the required components and products on a timely basis, and have them perform as planned; its ability to maintain or expand its share of the markets in which it competes; whether there will be a commercial market, domestically and internationally, for one or more of its new products, including the VuLink and FirstVU HD ; whether the interest shown in the Company's newer products, including the VuLink and FirstVU HD, will translate into sales of such products; whether the FirstVU HD will continue to generate an increasing portion of its total sales; whether and the extent to which the new patent allowed by the US Patent Office for the VuLink will give the Company effective, enforceable protection of the intellectual property contained in the product in the marketplace; competition from larger, more established companies with far greater economic and human resources; its ability to attract and retain customers and quality employees; the effect of changing economic conditions; and changes in government regulations, tax rates and similar matters. These cautionary statements should not be construed as exhaustive or as any admission as to the adequacy of the Company's disclosures. The Company cannot predict or determine after the fact what factors would cause actual results to differ materially from those indicated by the forward-looking statements or other statements. The reader should consider statements that include the words "believes", "expects", "anticipates", "intends", "estimates", "plans", "projects", "should", or other expressions that are predictions of or indicate future events or trends, to be uncertain and forward-looking. The Company does not undertake to publicly update or revise forward-looking statements, whether as a result of new information, future events or otherwise. Additional information respecting factors that could materially affect the Company and its operations are contained in its annual report on Form 10-K for the year ended December 31, 2013 and its quarterly report on Form 10-Q for the six months ended June 30, 2014, as filed with the Securities and Exchange Commission.