SOURCE: CEO America, Inc.

August 18, 2005 08:00 ET

Digital Currency Paid to Consumers for Online Purchases

Introduction of Over 100 Online Merchants on CREDITZ.com

LAS VEGAS, NV -- (MARKET WIRE) -- August 18, 2005 -- CEO America, Inc. (OTC: CEOA) is pleased to announce over 100 e-commerce merchant sites have been enabled on the company's CREDITZ digital currency platform.

The company refers to the Creditz System as "the ultimate consumer empowerment." Consumers will now be paid CREDITZ, the world's first digital currency, as a new form of consumer compensation to make purchases with online merchants.

CEO America offers merchants the ability to create relevant incentives and pay consumers according to their value to the merchant for research, online & media viewing, shopping, etc. CEO's unique Digital Currency allows consumers to be paid CREDITZ and spend them back at both brick-and-mortar stores and online.

Retailers can pay CREDITZ to consumers through their websites and/or selected websites and can also accept CREDITZ as payment that is designed to motivate consumers to grow their spending and to keep them coming back.

The company is confident that retailers with an online presence will adopt its value driven system throughout 2005 and 2006. CEO America's marketing strategy is to motivate consumers to ultimately come to expect and demand CREDITZ as compensation for their newfound partnership with both retailers and manufacturers. This new marketing channel is projected to generate incremental revenue for all parties by creating an unprecedented incentive of up to 20% of CREDITZ digital currency back to the consumer for each transaction.

"This initiative constitutes a new innovative marketing channel for online merchants," stated Charlie Weber, CEO of CEOA. "This is the beginning of the evolution of consumers receiving more and more relevant offers utilizing the CREDITZ Data Filtering System." Weber added, "It's a compelling proposition for the consumer to get paid CREDITZ to shop online or in stores and then simply spend their CREDITZ, just like cash, wherever and for whatever they want."

About CEO America, Inc. www.creditz.com

CEO America, Inc., (OTC: CEOA) Las Vegas, NV, a publicly traded company. The CREDITZ System is a revolutionary business model that provides enhanced payment, business intelligence and marketing solutions to retailers, e-tailers, manufacturers, stored value, loyalty and gift card programs, and to the payment industry. The company works synergistically with point-of-sale and payment terminal manufacturers, merchant services providers, independent sales organizations (ISO's), transaction processors, and credit and debit card issuers. CREDITZ is the first sub-micro payment system that exchanges currency from consumer to merchant, merchant to consumer, manufacturer to consumer, and consumer to consumer in retail stores, via online, or through cellular phones, including payments of less than one cent.

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