SOURCE: Siteworx, LLC

Siteworx, LLC

August 20, 2013 08:00 ET

Digital Experience Agency Siteworx, LLC Announces Adobe Experience Manager Connector to Video Experience Solutions Provider Ooyala

RESTON, VA--(Marketwired - Aug 20, 2013) -  Siteworx, LLC, a digital experience agency, today announced the development of an Adobe® Experience Manager connector to Ooyala, the leading innovator in premium video publishing, analytics, and monetization. With Siteworx' expertise in Adobe Experience Manager web content management (WCM) capability, Siteworx developed an Ooyala -- Adobe Experience Manager connector that allows content authors using Adobe Experience Manager to embed Ooyala Videos onto Adobe Experience Manager web pages. The Ooyala connector for Adobe Experience Manager illustrates how Siteworx is committed to helping marketers maximize the potential of their WCM investments.

"Siteworx brings incredibly deep expertise designing and maximizing web content management (WCM) solutions," says Chris Wong, senior vice president of business development at Ooyala. "Working closely with Siteworx we've delivered exceptional digital experiences, with video as a key component, to our customers and we will not hesitate to recommend them in the future."

"With the goals of driving ad revenue or fostering digital engagement, an Online Video Platform (OVP) is increasingly becoming a major tool that companies are incorporating into their content strategy," says Siteworx VP of Technology and Alliances Gage Short. "Siteworx believes that our new relationship with Ooyala will address this need and provide our clients video publishing capabilities that can not only enhance their video presence, but also ensure that they can seamlessly optimize, re-purpose, and maximize their video content. Siteworx has established a reputation of partnering with companies that offer best-in-breed technology solutions, and we look forward to working with Ooyala in our future business endeavors."

"Ooyala differentiates with its focus on content targeting and personalization, which is useful for publishers interested in maximizing viewer engagement with their large libraries of content." Additionally, "while Ooyala will continue to serve enterprise customers, its strategic direction is to pursue more business with content owners -- broadcasters and media companies -- that would benefit the most from its sophisticated analytics and monetization capabilities," (The Forrester Wave™: Online Video Platforms, Forrester Research, Inc., 2013). This vision complements Siteworx' efforts to expand its video solutions across a diverse pool of industries and further solidifies its partnership with Ooyala.

To learn more about the Siteworx-developed Ooyala connector to Adobe Experience Manager, please contact Siteworx at info@siteworx.com.

About Siteworx, LLC

Siteworx is an award-winning digital agency with deep roots in experience design, web content management (WCM), eCommerce solutions and system integration. For more than a decade, we've tapped an uncommon blend of technology and design know-how to discover, create and deploy best in class web and mobile experiences that deliver business results. Siteworx was named to EContent's 100 Companies that Matter Most in the Digital Content Industry for 2012, the IMA's Top 10 Agencies of 2011 and has been recognized among KMWorld's 100 Companies that Matter in Knowledge Management for the last three consecutive years. Headquartered in Reston, VA, Siteworx maintains full-service offices in San Francisco, CA, Los Angeles, CA, Atlanta, GA, Cary, NC, Chicago, IL, Rochester, NY and New York, NY. For more information, visit www.siteworx.com.

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