SOURCE: Three Point Turn

Three Point Turn

March 22, 2016 07:26 ET

Digital Experts Provide Solutions to Evolve Closed Loop Marketing (CLM)

Three Point Turn Whitepaper Explores How Digital Strategies Can Advance CLM in the Pharmaceutical Industry

TORONTO, ON--(Marketwired - March 22, 2016) -  Experienced digital solutions provider, Three Point Turn, published an extensive whitepaper addressing the challenges pharmaceutical companies face in implementing successful Closed Loop Marketing strategies. The paper, titled 'Evolving CLM for Pharma: There's More Than One Loop to Close', outlines current pain points as reported by industry experts and delves into how the loops between key business relationships and processes need to "close" in order to get the most out of CLM initiatives.

Author and Three Point Turn CEO, Chris Mihalicz, also discusses how existing digital solutions and CLM e-detailing tools perform, and presents solutions to address downfalls including, hybrid CLM platforms, more dynamic CLM tools, improved segmentation and enhanced data management.

As most pharmaceutical companies continue to struggle to execute an effective CLM strategy, this is a must-read for pharmaceutical marketers, brand managers and IT Directors looking to take their CLM efforts to the next level.

Download the whitepaper here: 'Evolving CLM for Pharma: There's More Than One Loop to Close.'

About Three Point Turn
At Three Point Turn we specialize in creating websites, mobile applications, and custom software for businesses of all sizes from all industries. Our strength is our people -- our team of experts combine industry experience, tech savviness, and business acumen to create innovative digital solutions that solve real business challenges. We take the time to understand your business and develop a hand-crafted digital solution tailored to your needs. Challenge us with your biggest idea and we'll create something you'll be proud to put your name on.

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