SOURCE: Conversica

Conversica

June 25, 2015 14:09 ET

Digital Marketing Depot to Host Webinar: 'Why Don't My Leads Convert?'

Executives From BombBomb, Leader in Video Email Marketing, and Conversica to Provide Ideas on How to Work Together to Achieve Success

FOSTER CITY, CA--(Marketwired - Jun 25, 2015) -  Digital Marketing Depot, the premiere resource center for digital marketing strategies and tactics, will host its next webinar, "Why Don't My Leads Convert?" on June 30 at 1 p.m. EDT. "Why Don't My Leads Convert?" will be a "Point-Counterpoint" style discussion seeking to uncover what works and what doesn't when it comes to engaging and converting leads.

The moderated debate features a pair of sales and marketing professionals from BombBomb, a Conversica customer. They will provide answers to key questions that must be addressed to achieve success, including:

  • What happens in the handoff from marketing to sales?
  • How can technology play a role in improving conversion?
  • What are the best practices for boosting overall lead engagement?

Participants in the webinar are:

Representing Sales: Dale Warner, VP of Sales, BombBomb
Warner has been helping small businesses and sales professionals improve their marketing, lead conversion, and sales performance through online marketing strategies since 2004. He draws from his background as a salesman, sales manager, SEO consultant, and internet marketing director to help his clients turn contacts into leads and leads into customers.

Representing Marketing: Stephen Pacinelli, VP of Strategic Marketing, BombBomb
Pacinelli has built businesses around several of his successful websites and blogs utilizing the power of video and wants to show you how to do the same. His information is cutting edge, but is delivered in a manner in which anyone can learn, internalize and take action from. His insights into consumer behavior, as well as his grasp of social media strategies, make him a leader in these quickly changing times.

Moderator: Carl Landers, CMO, Conversica
Landers has more than 20 years of B2B marketing experience. Prior to Conversica he was CMO at Serena Software, and he has held previous positions at CA Technologies, Tyco International and Raychem Corporation.

Registration for the June 30 webinar can be done online here, or by visiting Digital Marketing Depot's "Webcasts" page at https://digitalmarketingdepot.com/library/webcasts