SOURCE: Digital Reef

Digital Reef

March 16, 2010 08:36 ET

Digital Reef Appoints David Butler as New Vice President of Marketing

BOXBOROUGH, MA--(Marketwire - March 16, 2010) - Digital Reef (, a leading software provider of the first massively scalable and open solutions for eDiscovery and information governance, today announced that it appointed software industry veteran David Butler as Vice President of Marketing. In this role, David is responsible for spearheading the company's product and corporate marketing strategy. David brings more than 25 years of experience driving highly effective marketing programs and strategy for enterprise software and systems companies to the executive team at Digital Reef.

"We are entering the next stage of the eDiscovery space at the same time that the Information Governance space is just getting defined. Given this critical transition, David is the right person to help us get the Digital Reef message out into the marketplace," said Bob Lentz, CEO, Digital Reef, Inc.

David comes to Digital Reef from Hewlett-Packard (HP), where he led the HP Software product strategy responsible for Storage Automation software, and was a chief strategist for the Business Service Automation Suite and private cloud automation. Additionally, David was the Worldwide SOA Director and Chief Evangelist for HP's Technology Solutions Group's SOA Marketing. Prior to HP, David was the VP of Marketing and Chief SOA Evangelist for Systinet, where he defined and established the product and marketing vision for the company's SOA Governance and Lifecycle management products, leading to an acquisition by Mercury Interactive. Before Systinet, David was VP of Product Strategy and Marketing at Spotfire, where he created a market leading guided analytic platform for applications across life sciences, energy, high tech and manufacturing.

"Organizations today are often overwhelmed by the mandate of finding and governing massive amounts of digital information; Digital Reef is poised to help them overcome this challenge and not only find out what information exists, but govern the information no matter where it resides," added Butler. "I'm excited to join such a strong team at Digital Reef and help organizations across all industries to significantly reduce the costs and lower the risks associated with eDiscovery and Information Governance."

About Digital Reef

Digital Reef is a leading software provider helping Global 2000 companies with eDiscovery and Digital Information Governance. Both corporate and IT executives are challenged to find and manage the right information, at the right time necessary to respond to constant business demands such as government laws and regulations, corporate accountability and compliance, and IT digital file and storage policies. Using the industry's most scalable and open Virtual Governance Warehouse, businesses can rapidly collect, analyze, and then govern information. Digital Reef gives businesses an unprecedented control of their information which can be derived from wherever it resides including emails, documents, repositories, and over 400 different types of files, including images. With Digital Reef, organizations have a standard, disciplined approach to continuously govern information for projects driven by Federal Rules of Civil Procedure, FTC false claims, Sarbanes-Oxley, SEC risk assessments, FDA approvals, and internal IT policies for digital information security, retention, and file management. Enterprises and their law firms, services providers, and consultants across all industries rely on Digital Reef for the fastest way to transform un-managed information into valuable assets.

Founded in 2006, Digital Reef is headquartered in Boxborough, Mass. For more information call 978-893-1000 or visit

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