SOURCE: DigitalTown, Inc.

DigitalTown, Inc.

December 08, 2010 09:34 ET

DigitalTown Launches Basketball Nationwide on Its Spirit Sites

MINNEAPOLIS, MN--(Marketwire - December 8, 2010) -  DigitalTown, Inc. (OTCBB: DGTW) has begun its launch of basketball on its nationwide network of spirit sites. This week 11,757 teams with 81,570 games scheduled were published, with this number to grow to more than 18,000 teams as the season rolls out.

In addition to scores and schedules, Active Power Ratings (APR) by The Active Network will provide a way to compare your team with others, even though your team may not play them. APRs are calculated throughout the week. Select a region and then one of the SportsPower classifications to see regional and national ratings. Teams may also submit scores on their team page. Active Power Ratings are calculated using a proprietary formula by the Power Ratings Engine (PRE). Using a comprehensive database of schedules and scores, ratings are produced and then used to rank different groups of teams.

All teams start even at the beginning of the season and past season performance has no influence on the ratings. The program is unbiased because it has no knowledge of favorites or underdogs. A minimum of five or six game results per team are required in order for the PRE to evaluate the strength of the teams.

Due to limited data, early season ratings are less meaningful than end of season ratings. The more data you have to analyze the more accurate are the results. It can take more than 10,000 iterations before determining the final ratings. Once the ratings are calculated, derived quantities are computed based on the power ratings. As an example, strength of schedule is computed based on the average Power Ratings of opponents. Other derived quantities including Rating Percentage Index (RPI), Quality Wins, etc. are also computed based on Active Power Ratings.

About DigitalTown:

DigitalTown, Inc. in Burnsville, MN is developing a nationwide network of more than 27,000 local online communities for high school students, alumni, boosters and local citizens. For more information, please visit www.digitaltown.com.

Safe Harbor Language:

Any statements contained herein related to future events are forward-looking statements and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act 1995. Readers are cautioned not to place undue reliance on forward-looking statements. DigitalTown, Inc. undertakes no obligation to update any such statements to reflect actual events. For more information, please visit www.digitaltown.com.

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