SOURCE: DigSound, Inc.

April 16, 2007 16:01 ET

DigSound and SESAC Announce Formal Service Agreement at NAB in Las Vegas

DigSound to Begin Watermarking SESAC Repertory and Report Data Back for Royalty Payment

LAS VEGAS, NV -- (MARKET WIRE) -- April 16, 2007 -- SESAC ("SESAC"), the nation's second oldest and fastest growing performing rights organization (PRO) representing songwriters, composers and publishers, today announced at the National Association of Broadcasters Convention in Las Vegas, that it has entered into a license agreement with DigSound, Inc. ("DigSound") (PINKSHEETS: DGSU), a verification and reporting services company for the television production music industry.

Under the terms of the agreement, DigSound will begin watermarking music tracks marketed to television broadcasters for select SESAC publisher affiliates. SESAC will utilize DigSound's proprietary platform, VR24/7, to monitor public performances of those tracks across broadcast outlets in the top 75 television markets covering approximately 80% of the television viewing audience. In addition, SESAC plans to offer existing and new affiliates watermarking services and near real-time analysis of their performed music through password-protected access to the platform.

"It has been clearly apparent in our industry that music creators can benefit greatly from the accuracy and efficiency made possible by digital tracking technologies such as watermarking," said Paul Martin, President of DigSound. "This agreement with SESAC should be highly received by composers and publishers of music in television programming."

Hunter Williams, SESAC VP of Royalty Distribution & Research Services, added, "The DigSound platform is just another example of SESAC finding the best technological solutions for today's and tomorrow's performing rights challenges. We are excited to offer our affiliates, especially those who have performances in programming that has been insufficiently tracked via the sampling systems historically employed by the PROs, the tracking advantages made possible by VR24/7."

About SESAC

Founded in 1930, making it the second oldest performing rights organization in the U.S., SESAC's repertory has diversified to include today's most popular music, including R&B, Hip-Hop, Dance, Classic Rock, Country hits, the best of Latin music, Contemporary Christian, Jazz, and TV and Film music from Hollywood's hottest composers. SESAC prides itself on developing individual relationships with both songwriters and publishers. SESAC's corporate headquarters in Nashville houses all of the company's divisions, from creative to licensing to administration. The company also has offices in New York, Los Angeles, Atlanta and London. For more information, please visit www.sesac.com.

About DigSound, Inc.

Using Nielsen Media Research's Music detection software, DigSound, Inc. has created a web-based platform (VR24/7) that allows music providers, broadcasters and advertisers an online interface, which enables more efficient methods for distributing and monitoring content usage. VR24/7 allows users to access their content. It also provides broadcasters who use DigSound's watermarked content the ability to automate and manage the process of licensing music. Please visit www.digsound.com to learn more about the company.

Safe Harbor Statement

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements contained herein which are not historical are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond the company's control with respect to market acceptance of new technologies or products, delays in testing and evaluation of products, and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission.

Contact Information

  • Contact:

    SESAC
    Hunter Williams
    615-320-0055

    DigSound, Inc.
    Paul Martin
    310-566-5087